#B738BD#B738BD

#B738BD is a mid, highly saturated purple. Relative luminance 0.166; OKLCH L 57.8% C 0.220 H 326.0°. Best body text is #FFFFFF at 4.87:1 contrast (WCAG AA passes).

Color values

HEX#B738BD
RGBrgb(183, 56, 189)
HSLhsl(297, 54%, 48%)
HSVhsv(297, 70%, 74%)
CMYKcmyk(3.2%, 70.4%, 0%, 25.9%)
CIE-LABlab(47.72, 66.28, -44.18)
CIE-LCHlch(47.72, 79.65, 326.31°)
OKLaboklab(57.8% 0.1821 -0.1227)
OKLCHoklch(57.8% 0.22 326)
XYZxyz(30.1273, 16.5717, 49.7461)
Luminance0.1657 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B738BD #3EBD38
analogous
#7438BD #B738BD #BD3880
triadic
#B738BD #BDB738 #38BDB7
tetradic
#B738BD #BD7438 #3EBD38 #3880BD
square
#B738BD #BD7438 #3EBD38 #3880BD
split-complementary
#B738BD #80BD38 #38BD74
monochromatic
#5C1C5F #892A8E #B738BD #CB62D0 #DB91DE

Accessibility & contrast

On white

4.87
#B738BD on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.31
#B738BD on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B738BD
4.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B738BD#FFFFFF#000000##FFFFFF
##B738BD1.004.874.314.87
#FFFFFF4.871.0021.001.00
#0000004.3121.001.0021.00
##FFFFFF4.871.0021.001.00

Color blindness preview

Protanopia (red-blind)
#1967C1
Deuteranopia (green-blind)
#5677BA
Tritanopia (blue-blind)
#BC4D77
Achromatopsia (no color)
#717171

Design tokens & code

CSS
--color: #b738bd;
/* rgb */ color: rgb(183, 56, 189);
/* oklch */ color: oklch(57.8% 0.220 326.0);
Tailwind
colors: {
  custom: {
    50: '#d07ad1',
    500: '#b738bd',
    950: '#000000',
  },
}
SCSS
$custom: #b738bd;
$custom-light: #d07ad1;
$custom-dark: #000000;
JSON
{
  "hex": "#b738bd",
  "rgb": {
    "r": 183,
    "g": 56,
    "b": 189
  },
  "hsl": {
    "h": 297.293,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.578,
    "c": 0.21955,
    "h": 326
  },
  "luminance": 0.1657
}

Semantic roles & 50–950 ramp

primary
#B738BD
secondary
#8AC987
accent
#DE4A51
background
#FDF7FC
surface
#FAEEF9
border
#D3C9D2
text
#140A14
muted
#837C82

Preview Lab

Preview with #B738BD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B738BD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva