#B73681#B73681

#B73681 is a mid, vivid pink. Relative luminance 0.143; OKLCH L 54.7% C 0.180 H 349.0°. Best body text is #FFFFFF at 5.44:1 contrast (WCAG AA passes).

Color values

HEX	#B73681
RGB	rgb(183, 54, 129)
HSL	hsl(325, 54%, 46%)
HSV	hsv(325, 70%, 72%)
CMYK	cmyk(0%, 70.5%, 29.5%, 28.2%)
CIE-LAB	lab(44.65, 58.13, -13.17)
CIE-LCH	lch(44.65, 59.60, 347.23°)
OKLab	oklab(54.67% 0.177 -0.0345)
OKLCH	oklch(54.67% 0.18 349)
XYZ	xyz(24.8113, 14.2933, 22.2169)
Luminance	0.1429 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73681 #36B76C

analogous

#AD36B7 #B73681 #B73641

triadic

#B73681 #81B736 #3681B7

tetradic

#B73681 #B7AD36 #36B76C #3641B7

square

#B73681 #B7AD36 #36B76C #3641B7

split-complementary

#B73681 #41B736 #36B7AD

monochromatic

#581A3E #882860 #B73681 #CF5B9E #DD8BBA

Accessibility & contrast

On white

5.44

#B73681 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.86

#B73681 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73681

5.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73681	#FFFFFF	#000000	##FFFFFF
##B73681	1.00	5.44	3.86	5.44
#FFFFFF	5.44	1.00	21.00	1.00
#000000	3.86	21.00	1.00	21.00
##FFFFFF	5.44	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#495B83

Deuteranopia (green-blind)

#6E727E

Tritanopia (blue-blind)

#C43057

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b73681;
/* rgb */ color: rgb(183, 54, 129);
/* oklch */ color: oklch(54.7% 0.180 349.0);

Tailwind

colors: {
  custom: {
    50: '#d177a5',
    500: '#b73681',
    950: '#000000',
  },
}

SCSS

$custom: #b73681;
$custom-light: #d177a5;
$custom-dark: #000000;

JSON

{
  "hex": "#b73681",
  "rgb": {
    "r": 183,
    "g": 54,
    "b": 129
  },
  "hsl": {
    "h": 325.116,
    "s": 54.43,
    "l": 46.471
  },
  "oklch": {
    "l": 0.54666,
    "c": 0.18034,
    "h": 349
  },
  "luminance": 0.14291
}

Semantic roles & 50–950 ramp

primary

#B73681

secondary

#82C79F

accent

#DE884A

background

#FDF7FA

surface

#FAEEF4

border

#D3C9CE

text

#150A0F

muted

#837C7F

Preview Lab

Preview with #B73681

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →