#B73641#B73641
#B73641 is a mid, vivid red. Relative luminance 0.131; OKLCH L 52.8% C 0.165 H 20.2°. Best body text is #FFFFFF at 5.81:1 contrast (WCAG AA passes).
Color values
| HEX | #B73641 |
|---|---|
| RGB | rgb(183, 54, 65) |
| HSL | hsl(355, 54%, 46%) |
| HSV | hsv(355, 70%, 72%) |
| CMYK | cmyk(0%, 70.5%, 64.5%, 28.2%) |
| CIE-LAB | lab(42.90, 52.21, 23.87) |
| CIE-LCH | lch(42.90, 57.41, 24.58°) |
| OKLab | oklab(52.8% 0.1546 0.057) |
| OKLCH | oklch(52.8% 0.165 20.2) |
| XYZ | xyz(21.8040, 13.0904, 6.3786) |
| Luminance | 0.1309 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 3.03
Dull Red
#BB3F3F
ΔE00 3.25
Dusty Red
#B9484E
ΔE00 3.82
Lipstick Red
#C0022F
ΔE00 4.67
Rose Red
#BE013C
ΔE00 4.93
Cherry (survey)
#CF0234
ΔE00 4.99
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73641 #36B7AC
analogous
#B73682 #B73641 #B76C36
triadic
#B73641 #41B736 #3641B7
tetradic
#B73641 #82B736 #36B7AC #6C36B7
square
#B73641 #82B736 #36B7AC #6C36B7
split-complementary
#B73641 #36B76C #3682B7
monochromatic
#581A1F #882830 #B73641 #CF5B65 #DD8B92
Accessibility & contrast
On white
5.81
#B73641 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.62
#B73641 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73641
5.81:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73641 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73641 | 1.00 | 5.81 | 3.62 | 5.81 |
| #FFFFFF | 5.81 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.62 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.81 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#595440
Deuteranopia (green-blind)
#7A6F3D
Tritanopia (blue-blind)
#C9103B
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #b73641; /* rgb */ color: rgb(183, 54, 65); /* oklch */ color: oklch(52.8% 0.165 20.2);
Tailwind
colors: {
custom: {
50: '#d47675',
500: '#b73641',
950: '#000000',
},
}SCSS
$custom: #b73641; $custom-light: #d47675; $custom-dark: #000000;
JSON
{
"hex": "#b73641",
"rgb": {
"r": 183,
"g": 54,
"b": 65
},
"hsl": {
"h": 354.884,
"s": 54.43,
"l": 46.471
},
"oklch": {
"l": 0.528,
"c": 0.16476,
"h": 20.2
},
"luminance": 0.13087
}Semantic roles & 50–950 ramp
primary
#B73641
secondary
#82C7C1
accent
#DED14A
background
#FEF7F7
surface
#FCEDED
border
#D5C8C8
text
#160908
muted
#847B7B