#B73637#B73637
#B73637 is a mid, vivid red. Relative luminance 0.130; OKLCH L 52.6% C 0.166 H 24.5°. Best body text is #FFFFFF at 5.84:1 contrast (WCAG AA passes).
Color values
| HEX | #B73637 |
|---|---|
| RGB | rgb(183, 54, 55) |
| HSL | hsl(360, 54%, 46%) |
| HSV | hsv(360, 70%, 72%) |
| CMYK | cmyk(0%, 70.5%, 69.9%, 28.2%) |
| CIE-LAB | lab(42.74, 51.65, 29.72) |
| CIE-LCH | lch(42.74, 59.59, 29.92°) |
| OKLab | oklab(52.63% 0.1508 0.0687) |
| OKLCH | oklch(52.63% 0.166 24.5) |
| XYZ | xyz(21.5395, 12.9846, 4.9858) |
| Luminance | 0.1298 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 2.20
Reddish
#C44240
ΔE00 4.01
Cardinal
#C41E3A
ΔE00 4.20
Firebrick
#B22222
ΔE00 4.59
Lipstick Red
#C0022F
ΔE00 4.62
Brown
#A52A2A
ΔE00 4.71
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B73637 #36B7B6
analogous
#B73678 #B73637 #B77636
triadic
#B73637 #37B736 #3637B7
tetradic
#B73637 #78B736 #36B7B6 #7636B7
square
#B73637 #78B736 #36B7B6 #7636B7
split-complementary
#B73637 #36B776 #3678B7
monochromatic
#581A1B #882829 #B73637 #CF5B5C #DD8B8B
Accessibility & contrast
On white
5.84
#B73637 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.60
#B73637 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B73637
5.84:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B73637 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B73637 | 1.00 | 5.84 | 3.60 | 5.84 |
| #FFFFFF | 5.84 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.60 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.84 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5A5336
Deuteranopia (green-blind)
#7B6F33
Tritanopia (blue-blind)
#C90938
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #b73637; /* rgb */ color: rgb(183, 54, 55); /* oklch */ color: oklch(52.6% 0.166 24.5);
Tailwind
colors: {
custom: {
50: '#d4766e',
500: '#b73637',
950: '#000000',
},
}SCSS
$custom: #b73637; $custom-light: #d4766e; $custom-dark: #000000;
JSON
{
"hex": "#b73637",
"rgb": {
"r": 183,
"g": 54,
"b": 55
},
"hsl": {
"h": 359.535,
"s": 54.43,
"l": 46.471
},
"oklch": {
"l": 0.5263,
"c": 0.16567,
"h": 24.5
},
"luminance": 0.12981
}Semantic roles & 50–950 ramp
primary
#B73637
secondary
#82C7C6
accent
#DEDD4A
background
#FEF7F6
surface
#FCEDEB
border
#D5C8C6
text
#160907
muted
#847B7A