#B73478#B73478

#B73478 is a mid, vivid pink. Relative luminance 0.139; OKLCH L 54.1% C 0.178 H 352.9°. Best body text is #FFFFFF at 5.56:1 contrast (WCAG AA passes).

Color values

HEX	#B73478
RGB	rgb(183, 52, 120)
HSL	hsl(329, 56%, 46%)
HSV	hsv(329, 72%, 72%)
CMYK	cmyk(0%, 71.6%, 34.4%, 28.2%)
CIE-LAB	lab(44.06, 57.78, -8.54)
CIE-LCH	lch(44.06, 58.41, 351.59°)
OKLab	oklab(54.13% 0.1769 -0.0219)
OKLCH	oklch(54.13% 0.178 352.9)
XYZ	xyz(24.1480, 13.8821, 19.1735)
Luminance	0.1388 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73478 #34B773

analogous

#B434B7 #B73478 #B73436

triadic

#B73478 #78B734 #3478B7

tetradic

#B73478 #B7B434 #34B773 #3436B7

square

#B73478 #B7B434 #34B773 #3436B7

split-complementary

#B73478 #36B734 #34B7B4

monochromatic

#581939 #872659 #B73478 #D05996 #DD88B4

Accessibility & contrast

On white

5.56

#B73478 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.78

#B73478 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73478

5.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73478	#FFFFFF	#000000	##FFFFFF
##B73478	1.00	5.56	3.78	5.56
#FFFFFF	5.56	1.00	21.00	1.00
#000000	3.78	21.00	1.00	21.00
##FFFFFF	5.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B597A

Deuteranopia (green-blind)

#707175

Tritanopia (blue-blind)

#C52951

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #b73478;
/* rgb */ color: rgb(183, 52, 120);
/* oklch */ color: oklch(54.1% 0.178 352.9);

Tailwind

colors: {
  custom: {
    50: '#d1769f',
    500: '#b73478',
    950: '#000000',
  },
}

SCSS

$custom: #b73478;
$custom-light: #d1769f;
$custom-dark: #000000;

JSON

{
  "hex": "#b73478",
  "rgb": {
    "r": 183,
    "g": 52,
    "b": 120
  },
  "hsl": {
    "h": 328.855,
    "s": 55.745,
    "l": 46.078
  },
  "oklch": {
    "l": 0.54129,
    "c": 0.17824,
    "h": 352.9
  },
  "luminance": 0.13879
}

Semantic roles & 50–950 ramp

primary

#B73478

secondary

#80C7A2

accent

#DF9149

background

#FDF7F9

surface

#FAEEF2

border

#D3C9CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #B73478

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →