#B73354#B73354

#B73354 is a mid, vivid red. Relative luminance 0.131; OKLCH L 52.9% C 0.168 H 10.5°. Best body text is #FFFFFF at 5.81:1 contrast (WCAG AA passes).

Color values

HEX	#B73354
RGB	rgb(183, 51, 84)
HSL	hsl(345, 56%, 46%)
HSV	hsv(345, 72%, 72%)
CMYK	cmyk(0%, 72.1%, 54.1%, 28.2%)
CIE-LAB	lab(42.88, 54.66, 12.09)
CIE-LCH	lch(42.88, 55.98, 12.47°)
OKLab	oklab(52.91% 0.1657 0.0306)
OKLCH	oklch(52.91% 0.168 10.5)
XYZ	xyz(22.3145, 13.0781, 9.7351)
Luminance	0.1308 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73354 #33B796

analogous

#B73396 #B73354 #B75433

triadic

#B73354 #54B733 #3354B7

tetradic

#B73354 #96B733 #33B796 #5433B7

square

#B73354 #96B733 #33B796 #5433B7

split-complementary

#B73354 #33B754 #3396B7

monochromatic

#571828 #87263E #B73354 #D05775 #DE879D

Accessibility & contrast

On white

5.81

#B73354 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.62

#B73354 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73354

5.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73354	#FFFFFF	#000000	##FFFFFF
##B73354	1.00	5.81	3.62	5.81
#FFFFFF	5.81	1.00	21.00	1.00
#000000	3.62	21.00	1.00	21.00
##FFFFFF	5.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#545455

Deuteranopia (green-blind)

#766F51

Tritanopia (blue-blind)

#C81441

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #b73354;
/* rgb */ color: rgb(183, 51, 84);
/* oklch */ color: oklch(52.9% 0.168 10.5);

Tailwind

colors: {
  custom: {
    50: '#d37583',
    500: '#b73354',
    950: '#000000',
  },
}

SCSS

$custom: #b73354;
$custom-light: #d37583;
$custom-dark: #000000;

JSON

{
  "hex": "#b73354",
  "rgb": {
    "r": 183,
    "g": 51,
    "b": 84
  },
  "hsl": {
    "h": 345,
    "s": 56.41,
    "l": 45.882
  },
  "oklch": {
    "l": 0.52912,
    "c": 0.16849,
    "h": 10.5
  },
  "luminance": 0.13075
}

Semantic roles & 50–950 ramp

primary

#B73354

secondary

#7FC7B5

accent

#E0BA48

background

#FDF7F8

surface

#FBEDEF

border

#D4C8CA

text

#15090A

muted

#837B7C

Preview Lab

Preview with #B73354

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →