#B73079#B73079

#B73079 is a mid, vivid pink. Relative luminance 0.136; OKLCH L 53.8% C 0.183 H 352.0°. Best body text is #FFFFFF at 5.66:1 contrast (WCAG AA passes).

Color values

HEX	#B73079
RGB	rgb(183, 48, 121)
HSL	hsl(328, 58%, 45%)
HSV	hsv(328, 74%, 72%)
CMYK	cmyk(0%, 73.8%, 33.9%, 28.2%)
CIE-LAB	lab(43.60, 59.29, -9.85)
CIE-LCH	lch(43.60, 60.10, 350.57°)
OKLab	oklab(53.8% 0.1816 -0.0254)
OKLCH	oklch(53.8% 0.183 352)
XYZ	xyz(24.0380, 13.5645, 19.4378)
Luminance	0.1356 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73079 #30B76E

analogous

#B230B7 #B73079 #B73035

triadic

#B73079 #79B730 #3079B7

tetradic

#B73079 #B7B230 #30B76E #3035B7

square

#B73079 #B7B230 #30B76E #3035B7

split-complementary

#B73079 #35B730 #30B7B2

monochromatic

#561739 #872359 #B73079 #D25297 #DE83B4

Accessibility & contrast

On white

5.66

#B73079 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.71

#B73079 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73079

5.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73079	#FFFFFF	#000000	##FFFFFF
##B73079	1.00	5.66	3.71	5.66
#FFFFFF	5.66	1.00	21.00	1.00
#000000	3.71	21.00	1.00	21.00
##FFFFFF	5.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#48577B

Deuteranopia (green-blind)

#6E7076

Tritanopia (blue-blind)

#C52550

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #b73079;
/* rgb */ color: rgb(183, 48, 121);
/* oklch */ color: oklch(53.8% 0.183 352.0);

Tailwind

colors: {
  custom: {
    50: '#d1759f',
    500: '#b73079',
    950: '#000000',
  },
}

SCSS

$custom: #b73079;
$custom-light: #d1759f;
$custom-dark: #000000;

JSON

{
  "hex": "#b73079",
  "rgb": {
    "r": 183,
    "g": 48,
    "b": 121
  },
  "hsl": {
    "h": 327.556,
    "s": 58.442,
    "l": 45.294
  },
  "oklch": {
    "l": 0.53802,
    "c": 0.18333,
    "h": 352
  },
  "luminance": 0.13562
}

Semantic roles & 50–950 ramp

primary

#B73079

secondary

#7BC89E

accent

#E28E46

background

#FDF7F9

surface

#FAEDF2

border

#D3C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #B73079

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →