#B72C61#B72C61
#B72C61 is a mid, vivid pink. Relative luminance 0.127; OKLCH L 52.6% C 0.178 H 2.9°. Best body text is #FFFFFF at 5.92:1 contrast (WCAG AA passes).
Color values
| HEX | #B72C61 |
|---|---|
| RGB | rgb(183, 44, 97) |
| HSL | hsl(337, 61%, 45%) |
| HSV | hsv(337, 76%, 72%) |
| CMYK | cmyk(0%, 76%, 47%, 28.2%) |
| CIE-LAB | lab(42.36, 58.15, 3.22) |
| CIE-LCH | lch(42.36, 58.24, 3.17°) |
| OKLab | oklab(52.64% 0.1782 0.0089) |
| OKLCH | oklch(52.64% 0.178 2.9) |
| XYZ | xyz(22.5887, 12.7347, 12.5755) |
| Luminance | 0.1273 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Deep Pink
#CB0162
ΔE00 3.52
Light Burgundy
#A8415B
ΔE00 4.70
Purplish Red
#B0054B
ΔE00 5.39
Raspberry (survey)
#B00149
ΔE00 5.82
Dark Hot Pink
#D90166
ΔE00 5.86
Violet Red
#A50055
ΔE00 6.32
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B72C61 #2CB782
analogous
#B72CA7 #B72C61 #B73C2C
triadic
#B72C61 #61B72C #2C61B7
tetradic
#B72C61 #A7B72C #2CB782 #3C2CB7
square
#B72C61 #A7B72C #2CB782 #3C2CB7
split-complementary
#B72C61 #2CB73C #2CA7B7
monochromatic
#54142D #862047 #B72C61 #D44C80 #E07EA3
Accessibility & contrast
On white
5.92
#B72C61 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.55
#B72C61 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B72C61
5.92:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B72C61 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B72C61 | 1.00 | 5.92 | 3.55 | 5.92 |
| #FFFFFF | 5.92 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.55 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.92 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4D5362
Deuteranopia (green-blind)
#726E5E
Tritanopia (blue-blind)
#C70D43
Achromatopsia (no color)
#646464
Design tokens & code
CSS
--color: #b72c61; /* rgb */ color: rgb(183, 44, 97); /* oklch */ color: oklch(52.6% 0.178 2.9);
Tailwind
colors: {
custom: {
50: '#d2728d',
500: '#b72c61',
950: '#000000',
},
}SCSS
$custom: #b72c61; $custom-light: #d2728d; $custom-dark: #000000;
JSON
{
"hex": "#b72c61",
"rgb": {
"r": 183,
"g": 44,
"b": 97
},
"hsl": {
"h": 337.122,
"s": 61.233,
"l": 44.51
},
"oklch": {
"l": 0.52638,
"c": 0.17845,
"h": 2.9
},
"luminance": 0.12732
}Semantic roles & 50–950 ramp
primary
#B72C61
secondary
#76C8A9
accent
#E4A743
background
#FDF7F8
surface
#FBEDF0
border
#D4C8CB
text
#15090C
muted
#837B7D