#B72CA7#B72CA7

#B72CA7 is a mid, highly saturated purple. Relative luminance 0.147; OKLCH L 55.6% C 0.216 H 333.3°. Best body text is #FFFFFF at 5.34:1 contrast (WCAG AA passes).

Color values

HEX	#B72CA7
RGB	rgb(183, 44, 167)
HSL	hsl(307, 61%, 45%)
HSV	hsv(307, 76%, 72%)
CMYK	cmyk(0%, 76%, 8.7%, 28.2%)
CIE-LAB	lab(45.17, 66.67, -35.28)
CIE-LCH	lch(45.17, 75.43, 332.12°)
OKLab	oklab(55.59% 0.1928 -0.0968)
OKLCH	oklch(55.59% 0.216 333.3)
XYZ	xyz(27.4044, 14.6610, 37.9383)
Luminance	0.1466 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72CA7 #2CB73C

analogous

#812CB7 #B72CA7 #B72C62

triadic

#B72CA7 #A7B72C #2CA7B7

tetradic

#B72CA7 #B7812C #2CB73C #2C62B7

square

#B72CA7 #B7812C #2CB73C #2C62B7

split-complementary

#B72CA7 #62B72C #2CB781

monochromatic

#54144D #86207A #B72CA7 #D44CC4 #E07ED5

Accessibility & contrast

On white

5.34

#B72CA7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.93

#B72CA7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72CA7

5.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72CA7	#FFFFFF	#000000	##FFFFFF
##B72CA7	1.00	5.34	3.93	5.34
#FFFFFF	5.34	1.00	21.00	1.00
#000000	3.93	21.00	1.00	21.00
##FFFFFF	5.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#265EAA

Deuteranopia (green-blind)

#5C72A4

Tritanopia (blue-blind)

#BF3B68

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #b72ca7;
/* rgb */ color: rgb(183, 44, 167);
/* oklch */ color: oklch(55.6% 0.216 333.3);

Tailwind

colors: {
  custom: {
    50: '#d174c1',
    500: '#b72ca7',
    950: '#000000',
  },
}

SCSS

$custom: #b72ca7;
$custom-light: #d174c1;
$custom-dark: #000000;

JSON

{
  "hex": "#b72ca7",
  "rgb": {
    "r": 183,
    "g": 44,
    "b": 167
  },
  "hsl": {
    "h": 306.906,
    "s": 61.233,
    "l": 44.51
  },
  "oklch": {
    "l": 0.55591,
    "c": 0.21576,
    "h": 333.3
  },
  "luminance": 0.14659
}

Semantic roles & 50–950 ramp

primary

#B72CA7

secondary

#76C880

accent

#E45643

background

#FDF7FB

surface

#FAEEF7

border

#D3C9D0

text

#140912

muted

#837B81

Preview Lab

Preview with #B72CA7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →