#B72B3C#B72B3C
#B72B3C is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.7% C 0.175 H 19.7°. Best body text is #FFFFFF at 6.13:1 contrast (WCAG AA passes).
Color values
| HEX | #B72B3C |
|---|---|
| RGB | rgb(183, 43, 60) |
| HSL | hsl(353, 62%, 44%) |
| HSV | hsv(353, 77%, 72%) |
| CMYK | cmyk(0%, 76.5%, 67.2%, 28.2%) |
| CIE-LAB | lab(41.41, 55.81, 25.07) |
| CIE-LCH | lch(41.41, 61.18, 24.19°) |
| OKLab | oklab(51.67% 0.1651 0.0591) |
| OKLCH | oklch(51.67% 0.175 19.7) |
| XYZ | xyz(21.2103, 12.1245, 5.4975) |
| Luminance | 0.1212 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 2.33
Lipstick Red
#C0022F
ΔE00 3.32
Rose Red
#BE013C
ΔE00 3.58
Cherry (survey)
#CF0234
ΔE00 4.48
Dull Red
#BB3F3F
ΔE00 4.50
Rouge
#AB1239
ΔE00 4.97
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B72B3C #2BB7A6
analogous
#B72B82 #B72B3C #B7602B
triadic
#B72B3C #3CB72B #2B3CB7
tetradic
#B72B3C #82B72B #2BB7A6 #602BB7
square
#B72B3C #82B72B #2BB7A6 #602BB7
split-complementary
#B72B3C #2BB760 #2B82B7
monochromatic
#54141C #851F2C #B72B3C #D54B5B #E07C88
Accessibility & contrast
On white
6.13
#B72B3C on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.42
#B72B3C on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B72B3C
6.13:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B72B3C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B72B3C | 1.00 | 6.13 | 3.42 | 6.13 |
| #FFFFFF | 6.13 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.42 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.13 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#544F3C
Deuteranopia (green-blind)
#776C38
Tritanopia (blue-blind)
#C90033
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #b72b3c; /* rgb */ color: rgb(183, 43, 60); /* oklch */ color: oklch(51.7% 0.175 19.7);
Tailwind
colors: {
custom: {
50: '#d47171',
500: '#b72b3c',
950: '#000000',
},
}SCSS
$custom: #b72b3c; $custom-light: #d47171; $custom-dark: #000000;
JSON
{
"hex": "#b72b3c",
"rgb": {
"r": 183,
"g": 43,
"b": 60
},
"hsl": {
"h": 352.714,
"s": 61.947,
"l": 44.314
},
"oklch": {
"l": 0.51668,
"c": 0.17532,
"h": 19.7
},
"luminance": 0.12121
}Semantic roles & 50–950 ramp
primary
#B72B3C
secondary
#75C9BE
accent
#E5D143
background
#FEF7F6
surface
#FCEDEC
border
#D5C8C7
text
#160807
muted
#847B7A