#B03540#B03540
#B03540 is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.5% C 0.159 H 19.8°. Best body text is #FFFFFF at 6.12:1 contrast (WCAG AA passes).
Color values
| HEX | #B03540 |
|---|---|
| RGB | rgb(176, 53, 64) |
| HSL | hsl(355, 54%, 45%) |
| HSV | hsv(355, 70%, 69%) |
| CMYK | cmyk(0%, 69.9%, 63.6%, 31%) |
| CIE-LAB | lab(41.45, 50.28, 22.38) |
| CIE-LCH | lch(41.45, 55.03, 23.99°) |
| OKLab | oklab(51.48% 0.1491 0.0537) |
| OKLCH | oklch(51.48% 0.159 19.8) |
| XYZ | xyz(20.1051, 12.1493, 6.1359) |
| Luminance | 0.1215 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 3.88
Dull Red
#BB3F3F
ΔE00 4.37
Rose Red
#BE013C
ΔE00 4.70
Dusty Red
#B9484E
ΔE00 4.73
Lipstick Red
#C0022F
ΔE00 4.90
Rouge
#AB1239
ΔE00 5.25
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B03540 #35B0A5
analogous
#B0357E #B03540 #B06735
triadic
#B03540 #40B035 #3540B0
tetradic
#B03540 #7EB035 #35B0A5 #6735B0
square
#B03540 #7EB035 #35B0A5 #6735B0
split-complementary
#B03540 #35B067 #357EB0
monochromatic
#52191E #81272F #B03540 #CC5661 #DA858D
Accessibility & contrast
On white
6.12
#B03540 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.43
#B03540 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B03540
6.12:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B03540 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B03540 | 1.00 | 6.12 | 3.43 | 6.12 |
| #FFFFFF | 6.12 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.43 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.12 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#565140
Deuteranopia (green-blind)
#756B3D
Tritanopia (blue-blind)
#C1133A
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #b03540; /* rgb */ color: rgb(176, 53, 64); /* oklch */ color: oklch(51.5% 0.159 19.8);
Tailwind
colors: {
custom: {
50: '#ce7474',
500: '#b03540',
950: '#000000',
},
}SCSS
$custom: #b03540; $custom-light: #ce7474; $custom-dark: #000000;
JSON
{
"hex": "#b03540",
"rgb": {
"r": 176,
"g": 53,
"b": 64
},
"hsl": {
"h": 354.634,
"s": 53.712,
"l": 44.902
},
"oklch": {
"l": 0.51479,
"c": 0.15852,
"h": 19.8
},
"luminance": 0.12146
}Semantic roles & 50–950 ramp
primary
#B03540
secondary
#7DC4BE
accent
#DDD04B
background
#FDF7F7
surface
#FBEDED
border
#D4C8C8
text
#150908
muted
#837B7B