#B72A78#B72A78

#B72A78 is a mid, vivid pink. Relative luminance 0.131; OKLCH L 53.3% C 0.189 H 351.9°. Best body text is #FFFFFF at 5.81:1 contrast (WCAG AA passes).

Color values

HEX	#B72A78
RGB	rgb(183, 42, 120)
HSL	hsl(327, 63%, 44%)
HSV	hsv(327, 77%, 72%)
CMYK	cmyk(0%, 77%, 34.4%, 28.2%)
CIE-LAB	lab(42.89, 61.10, -10.31)
CIE-LCH	lch(42.89, 61.96, 350.42°)
OKLab	oklab(53.27% 0.1874 -0.0266)
OKLCH	oklch(53.27% 0.189 351.9)
XYZ	xyz(23.7480, 13.0821, 19.0402)
Luminance	0.1308 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72A78 #2AB769

analogous

#B02AB7 #B72A78 #B72A31

triadic

#B72A78 #78B72A #2A78B7

tetradic

#B72A78 #B7B02A #2AB769 #2A31B7

square

#B72A78 #B7B02A #2AB769 #2A31B7

split-complementary

#B72A78 #31B72A #2AB7B0

monochromatic

#531337 #851F57 #B72A78 #D54997 #E17BB3

Accessibility & contrast

On white

5.81

#B72A78 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.62

#B72A78 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72A78

5.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72A78	#FFFFFF	#000000	##FFFFFF
##B72A78	1.00	5.81	3.62	5.81
#FFFFFF	5.81	1.00	21.00	1.00
#000000	3.62	21.00	1.00	21.00
##FFFFFF	5.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#44557A

Deuteranopia (green-blind)

#6C6E75

Tritanopia (blue-blind)

#C51D4E

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #b72a78;
/* rgb */ color: rgb(183, 42, 120);
/* oklch */ color: oklch(53.3% 0.189 351.9);

Tailwind

colors: {
  custom: {
    50: '#d1729f',
    500: '#b72a78',
    950: '#000000',
  },
}

SCSS

$custom: #b72a78;
$custom-light: #d1729f;
$custom-dark: #000000;

JSON

{
  "hex": "#b72a78",
  "rgb": {
    "r": 183,
    "g": 42,
    "b": 120
  },
  "hsl": {
    "h": 326.809,
    "s": 62.667,
    "l": 44.118
  },
  "oklch": {
    "l": 0.53268,
    "c": 0.18923,
    "h": 351.9
  },
  "luminance": 0.13079
}

Semantic roles & 50–950 ramp

primary

#B72A78

secondary

#74C99A

accent

#E68B42

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #B72A78

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →