#B729A8#B729A8

#B729A8 is a mid, highly saturated purple. Relative luminance 0.145; OKLCH L 55.4% C 0.219 H 333.0°. Best body text is #FFFFFF at 5.39:1 contrast (WCAG AA passes).

Color values

HEX	#B729A8
RGB	rgb(183, 41, 168)
HSL	hsl(306, 63%, 44%)
HSV	hsv(306, 78%, 72%)
CMYK	cmyk(0%, 77.6%, 8.2%, 28.2%)
CIE-LAB	lab(44.92, 67.68, -36.26)
CIE-LCH	lch(44.92, 76.78, 331.82°)
OKLab	oklab(55.43% 0.1954 -0.0996)
OKLCH	oklch(55.43% 0.219 333)
XYZ	xyz(27.3894, 14.4827, 38.3911)
Luminance	0.1448 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B729A8 #29B738

analogous

#7F29B7 #B729A8 #B72961

triadic

#B729A8 #A8B729 #29A8B7

tetradic

#B729A8 #B77F29 #29B738 #2961B7

square

#B729A8 #B77F29 #29B738 #2961B7

split-complementary

#B729A8 #61B729 #29B77F

monochromatic

#53134C #851E7A #B729A8 #D647C7 #E179D6

Accessibility & contrast

On white

5.39

#B729A8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.90

#B729A8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B729A8

5.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B729A8	#FFFFFF	#000000	##FFFFFF
##B729A8	1.00	5.39	3.90	5.39
#FFFFFF	5.39	1.00	21.00	1.00
#000000	3.90	21.00	1.00	21.00
##FFFFFF	5.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#215DAB

Deuteranopia (green-blind)

#5B71A5

Tritanopia (blue-blind)

#BF3967

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b729a8;
/* rgb */ color: rgb(183, 41, 168);
/* oklch */ color: oklch(55.4% 0.219 333.0);

Tailwind

colors: {
  custom: {
    50: '#d173c2',
    500: '#b729a8',
    950: '#000000',
  },
}

SCSS

$custom: #b729a8;
$custom-light: #d173c2;
$custom-dark: #000000;

JSON

{
  "hex": "#b729a8",
  "rgb": {
    "r": 183,
    "g": 41,
    "b": 168
  },
  "hsl": {
    "h": 306.338,
    "s": 63.393,
    "l": 43.922
  },
  "oklch": {
    "l": 0.55429,
    "c": 0.21933,
    "h": 333
  },
  "luminance": 0.1448
}

Semantic roles & 50–950 ramp

primary

#B729A8

secondary

#73C97C

accent

#E65341

background

#FDF7FC

surface

#FAEDF8

border

#D3C8D1

text

#150912

muted

#837B81

Preview Lab

Preview with #B729A8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →