#B72961#B72961

#B72961 is a mid, vivid pink. Relative luminance 0.125; OKLCH L 52.4% C 0.181 H 2.4°. Best body text is #FFFFFF at 5.99:1 contrast (WCAG AA passes).

Color values

HEX	#B72961
RGB	rgb(183, 41, 97)
HSL	hsl(336, 63%, 44%)
HSV	hsv(336, 78%, 72%)
CMYK	cmyk(0%, 77.6%, 47%, 28.2%)
CIE-LAB	lab(42.03, 59.09, 2.75)
CIE-LCH	lch(42.03, 59.15, 2.66°)
OKLab	oklab(52.4% 0.1812 0.0077)
OKLCH	oklch(52.4% 0.181 2.4)
XYZ	xyz(22.4809, 12.5193, 12.5396)
Luminance	0.1252 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72961 #29B77F

analogous

#B729A8 #B72961 #B73829

triadic

#B72961 #61B729 #2961B7

tetradic

#B72961 #A8B729 #29B77F #3829B7

square

#B72961 #A8B729 #29B77F #3829B7

split-complementary

#B72961 #29B738 #29A8B7

monochromatic

#53132C #851E46 #B72961 #D64780 #E179A2

Accessibility & contrast

On white

5.99

#B72961 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.50

#B72961 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72961

5.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72961	#FFFFFF	#000000	##FFFFFF
##B72961	1.00	5.99	3.50	5.99
#FFFFFF	5.99	1.00	21.00	1.00
#000000	3.50	21.00	1.00	21.00
##FFFFFF	5.99	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B5262

Deuteranopia (green-blind)

#716D5E

Tritanopia (blue-blind)

#C70442

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #b72961;
/* rgb */ color: rgb(183, 41, 97);
/* oklch */ color: oklch(52.4% 0.181 2.4);

Tailwind

colors: {
  custom: {
    50: '#d2718d',
    500: '#b72961',
    950: '#000000',
  },
}

SCSS

$custom: #b72961;
$custom-light: #d2718d;
$custom-dark: #000000;

JSON

{
  "hex": "#b72961",
  "rgb": {
    "r": 183,
    "g": 41,
    "b": 97
  },
  "hsl": {
    "h": 336.338,
    "s": 63.393,
    "l": 43.922
  },
  "oklch": {
    "l": 0.52395,
    "c": 0.18139,
    "h": 2.4
  },
  "luminance": 0.12516
}

Semantic roles & 50–950 ramp

primary

#B72961

secondary

#73C9A7

accent

#E6A541

background

#FDF7F8

surface

#FBEDF0

border

#D4C8CB

text

#15090C

muted

#837B7D

Preview Lab

Preview with #B72961

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →