#B72966#B72966

#B72966 is a mid, vivid pink. Relative luminance 0.126; OKLCH L 52.6% C 0.183 H 0.1°. Best body text is #FFFFFF at 5.96:1 contrast (WCAG AA passes).

Color values

HEX	#B72966
RGB	rgb(183, 41, 102)
HSL	hsl(334, 63%, 44%)
HSV	hsv(334, 78%, 72%)
CMYK	cmyk(0%, 77.6%, 44.3%, 28.2%)
CIE-LAB	lab(42.18, 59.55, -0.17)
CIE-LCH	lch(42.18, 59.55, 359.84°)
OKLab	oklab(52.55% 0.1829 0.0002)
OKLCH	oklch(52.55% 0.183 0.1)
XYZ	xyz(22.7214, 12.6155, 13.8063)
Luminance	0.1261 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B72966 #29B77A

analogous

#B729AD #B72966 #B73329

triadic

#B72966 #66B729 #2966B7

tetradic

#B72966 #ADB729 #29B77A #3329B7

square

#B72966 #ADB729 #29B77A #3329B7

split-complementary

#B72966 #29B733 #29ADB7

monochromatic

#53132E #851E4A #B72966 #D64785 #E179A6

Accessibility & contrast

On white

5.96

#B72966 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.52

#B72966 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B72966

5.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B72966	#FFFFFF	#000000	##FFFFFF
##B72966	1.00	5.96	3.52	5.96
#FFFFFF	5.96	1.00	21.00	1.00
#000000	3.52	21.00	1.00	21.00
##FFFFFF	5.96	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A5267

Deuteranopia (green-blind)

#706D63

Tritanopia (blue-blind)

#C70A44

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #b72966;
/* rgb */ color: rgb(183, 41, 102);
/* oklch */ color: oklch(52.6% 0.183 0.1);

Tailwind

colors: {
  custom: {
    50: '#d27191',
    500: '#b72966',
    950: '#000000',
  },
}

SCSS

$custom: #b72966;
$custom-light: #d27191;
$custom-dark: #000000;

JSON

{
  "hex": "#b72966",
  "rgb": {
    "r": 183,
    "g": 41,
    "b": 102
  },
  "hsl": {
    "h": 334.225,
    "s": 63.393,
    "l": 43.922
  },
  "oklch": {
    "l": 0.52552,
    "c": 0.18293,
    "h": 0.1
  },
  "luminance": 0.12612
}

Semantic roles & 50–950 ramp

primary

#B72966

secondary

#73C9A4

accent

#E6A041

background

#FDF7F8

surface

#FBEDF0

border

#D4C8CB

text

#15090C

muted

#837B7D

Preview Lab

Preview with #B72966

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →