#B440BA#B440BA

#B440BA is a mid, highly saturated purple. Relative luminance 0.169; OKLCH L 58.0% C 0.206 H 325.8°. Best body text is #FFFFFF at 4.79:1 contrast (WCAG AA passes).

Color values

HEX	#B440BA
RGB	rgb(180, 64, 186)
HSL	hsl(297, 49%, 49%)
HSV	hsv(297, 66%, 73%)
CMYK	cmyk(3.2%, 65.6%, 0%, 27.1%)
CIE-LAB	lab(48.16, 62.07, -41.77)
CIE-LCH	lch(48.16, 74.81, 326.06°)
OKLab	oklab(57.97% 0.1703 -0.1158)
OKLCH	oklch(57.97% 0.206 325.8)
XYZ	xyz(29.5181, 16.9171, 48.1554)
Luminance	0.1691 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B440BA #46BA40

analogous

#7740BA #B440BA #BA4083

triadic

#B440BA #BAB440 #40BAB4

tetradic

#B440BA #BA7740 #46BA40 #4083BA

square

#B440BA #BA7740 #46BA40 #4083BA

split-complementary

#B440BA #83BA40 #40BA77

monochromatic

#5C215F #88308C #B440BA #C76BCC #D899DC

Accessibility & contrast

On white

4.79

#B440BA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.38

#B440BA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B440BA

4.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B440BA	#FFFFFF	#000000	##FFFFFF
##B440BA	1.00	4.79	4.38	4.79
#FFFFFF	4.79	1.00	21.00	1.00
#000000	4.38	21.00	1.00	21.00
##FFFFFF	4.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A69BE

Deuteranopia (green-blind)

#5977B7

Tritanopia (blue-blind)

#B85278

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #b440ba;
/* rgb */ color: rgb(180, 64, 186);
/* oklch */ color: oklch(58.0% 0.206 325.8);

Tailwind

colors: {
  custom: {
    50: '#ce7ecf',
    500: '#b440ba',
    950: '#000000',
  },
}

SCSS

$custom: #b440ba;
$custom-light: #ce7ecf;
$custom-dark: #000000;

JSON

{
  "hex": "#b440ba",
  "rgb": {
    "r": 180,
    "g": 64,
    "b": 186
  },
  "hsl": {
    "h": 297.049,
    "s": 48.8,
    "l": 49.02
  },
  "oklch": {
    "l": 0.57972,
    "c": 0.20597,
    "h": 325.8
  },
  "luminance": 0.16915
}

Semantic roles & 50–950 ramp

primary

#B440BA

secondary

#91C88E

accent

#D84F56

background

#FDF8FC

surface

#FAEFF9

border

#D3CAD2

text

#140A14

muted

#837C82

Preview Lab

Preview with #B440BA

Body copy rendered with the generated semantic roles for this colour.

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