#B43039#B43039
#B43039 is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.5% C 0.168 H 21.9°. Best body text is #FFFFFF at 6.14:1 contrast (WCAG AA passes).
Color values
| HEX | #B43039 |
|---|---|
| RGB | rgb(180, 48, 57) |
| HSL | hsl(356, 58%, 45%) |
| HSV | hsv(356, 73%, 71%) |
| CMYK | cmyk(0%, 73.3%, 68.3%, 29.4%) |
| CIE-LAB | lab(41.40, 53.03, 26.76) |
| CIE-LCH | lch(41.40, 59.40, 26.78°) |
| OKLab | oklab(51.54% 0.1559 0.0626) |
| OKLCH | oklch(51.54% 0.168 21.9) |
| XYZ | xyz(20.6201, 12.1157, 5.1229) |
| Luminance | 0.1211 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 3.12
Lipstick Red
#C0022F
ΔE00 3.54
Dull Red
#BB3F3F
ΔE00 3.59
Brown
#A52A2A
ΔE00 4.44
Cherry (survey)
#CF0234
ΔE00 4.80
Rose Red
#BE013C
ΔE00 5.05
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B43039 #30B4AB
analogous
#B4307B #B43039 #B46930
triadic
#B43039 #39B430 #3039B4
tetradic
#B43039 #7BB430 #30B4AB #6930B4
square
#B43039 #7BB430 #30B4AB #6930B4
split-complementary
#B43039 #30B469 #307BB4
monochromatic
#53161A #84232A #B43039 #D15159 #DD8187
Accessibility & contrast
On white
6.14
#B43039 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.42
#B43039 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B43039
6.14:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B43039 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B43039 | 1.00 | 6.14 | 3.42 | 6.14 |
| #FFFFFF | 6.14 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.42 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.14 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#565038
Deuteranopia (green-blind)
#776C35
Tritanopia (blue-blind)
#C60035
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #b43039; /* rgb */ color: rgb(180, 48, 57); /* oklch */ color: oklch(51.5% 0.168 21.9);
Tailwind
colors: {
custom: {
50: '#d2726f',
500: '#b43039',
950: '#000000',
},
}SCSS
$custom: #b43039; $custom-light: #d2726f; $custom-dark: #000000;
JSON
{
"hex": "#b43039",
"rgb": {
"r": 180,
"g": 48,
"b": 57
},
"hsl": {
"h": 355.909,
"s": 57.895,
"l": 44.706
},
"oklch": {
"l": 0.51538,
"c": 0.16803,
"h": 21.9
},
"luminance": 0.12113
}Semantic roles & 50–950 ramp
primary
#B43039
secondary
#79C6C1
accent
#E1D747
background
#FEF7F6
surface
#FCEDEC
border
#D5C8C7
text
#160907
muted
#847B7A