#AD383D#AD383D

#AD383D is a mid, vivid red. Relative luminance 0.120; OKLCH L 51.2% C 0.152 H 22.0°. Best body text is #FFFFFF at 6.16:1 contrast (WCAG AA passes).

Color values

HEX#AD383D
RGBrgb(173, 56, 61)
HSLhsl(357, 51%, 45%)
HSVhsv(357, 68%, 68%)
CMYKcmyk(0%, 67.6%, 64.7%, 32.2%)
CIE-LABlab(41.30, 47.88, 23.91)
CIE-LCHlch(41.30, 53.52, 26.54°)
OKLaboklab(51.25% 0.1413 0.057)
OKLCHoklch(51.25% 0.152 22)
XYZxyz(19.4920, 12.0522, 5.7139)
Luminance0.1205 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD383D #38ADA8
analogous
#AD3877 #AD383D #AD6E38
triadic
#AD383D #3DAD38 #383DAD
tetradic
#AD383D #77AD38 #38ADA8 #6E38AD
square
#AD383D #77AD38 #38ADA8 #6E38AD
split-complementary
#AD383D #38AD6E #3877AD
monochromatic
#511A1C #7F292D #AD383D #C9595E #D8878B

Accessibility & contrast

On white

6.16
#AD383D on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.41
#AD383D on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD383D
6.16:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD383D#FFFFFF#000000##FFFFFF
##AD383D1.006.163.416.16
#FFFFFF6.161.0021.001.00
#0000003.4121.001.0021.00
##FFFFFF6.161.0021.001.00

Color blindness preview

Protanopia (red-blind)
#57523C
Deuteranopia (green-blind)
#756B3A
Tritanopia (blue-blind)
#BE1B3B
Achromatopsia (no color)
#616161

Design tokens & code

CSS
--color: #ad383d;
/* rgb */ color: rgb(173, 56, 61);
/* oklch */ color: oklch(51.2% 0.152 22.0);
Tailwind
colors: {
  custom: {
    50: '#cc7672',
    500: '#ad383d',
    950: '#000000',
  },
}
SCSS
$custom: #ad383d;
$custom-light: #cc7672;
$custom-dark: #000000;
JSON
{
  "hex": "#ad383d",
  "rgb": {
    "r": 173,
    "g": 56,
    "b": 61
  },
  "hsl": {
    "h": 357.436,
    "s": 51.092,
    "l": 44.902
  },
  "oklch": {
    "l": 0.51246,
    "c": 0.15235,
    "h": 22
  },
  "luminance": 0.1205
}

Semantic roles & 50–950 ramp

primary
#AD383D
secondary
#7FC2BF
accent
#DBD54D
background
#FDF7F6
surface
#FAEDEC
border
#D3C8C7
text
#150908
muted
#837B7B

Preview Lab

Preview with #AD383D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD383D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva