#B41C40#B41C40
#B41C40 is a mid, vivid red. Relative luminance 0.109; OKLCH L 50.1% C 0.184 H 15.1°. Best body text is #FFFFFF at 6.60:1 contrast (WCAG AA passes).
Color values
| HEX | #B41C40 |
|---|---|
| RGB | rgb(180, 28, 64) |
| HSL | hsl(346, 73%, 41%) |
| HSV | hsv(346, 84%, 71%) |
| CMYK | cmyk(0%, 84.4%, 64.4%, 29.4%) |
| CIE-LAB | lab(39.42, 59.32, 19.91) |
| CIE-LCH | lch(39.42, 62.57, 18.55°) |
| OKLab | oklab(50.11% 0.1776 0.0479) |
| OKLCH | oklch(50.11% 0.184 15.1) |
| XYZ | xyz(20.1653, 10.9071, 5.8930) |
| Luminance | 0.1090 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rose Red
#BE013C
ΔE00 2.04
Rouge
#AB1239
ΔE00 2.36
Ruby
#CA0147
ΔE00 3.98
Cardinal
#C41E3A
ΔE00 4.84
Raspberry (survey)
#B00149
ΔE00 4.98
Purplish Red
#B0054B
ΔE00 5.33
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B41C40 #1CB490
analogous
#B41C8C #B41C40 #B4441C
triadic
#B41C40 #40B41C #1C40B4
tetradic
#B41C40 #8CB41C #1CB490 #441CB4
square
#B41C40 #8CB41C #1CB490 #441CB4
split-complementary
#B41C40 #1CB444 #1C8CB4
monochromatic
#4A0C1A #7F142D #B41C40 #DF2F58 #E76483
Accessibility & contrast
On white
6.60
#B41C40 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.18
#B41C40 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B41C40
6.60:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B41C40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B41C40 | 1.00 | 6.60 | 3.18 | 6.60 |
| #FFFFFF | 6.60 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.18 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.60 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B4940
Deuteranopia (green-blind)
#71683C
Tritanopia (blue-blind)
#C6002D
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #b41c40; /* rgb */ color: rgb(180, 28, 64); /* oklch */ color: oklch(50.1% 0.184 15.1);
Tailwind
colors: {
custom: {
50: '#d26b74',
500: '#b41c40',
950: '#000000',
},
}SCSS
$custom: #b41c40; $custom-light: #d26b74; $custom-dark: #000000;
JSON
{
"hex": "#b41c40",
"rgb": {
"r": 180,
"g": 28,
"b": 64
},
"hsl": {
"h": 345.789,
"s": 73.077,
"l": 40.784
},
"oklch": {
"l": 0.50113,
"c": 0.18397,
"h": 15.1
},
"luminance": 0.10904
}Semantic roles & 50–950 ramp
primary
#B41C40
secondary
#60CCB2
accent
#F0C438
background
#FEF6F7
surface
#FCECED
border
#D5C7C8
text
#160808
muted
#847A7B