#B41940#B41940
#B41940 is a mid, vivid pink. Relative luminance 0.108; OKLCH L 49.9% C 0.186 H 14.7°. Best body text is #FFFFFF at 6.66:1 contrast (WCAG AA passes).
Color values
| HEX | #B41940 |
|---|---|
| RGB | rgb(180, 25, 64) |
| HSL | hsl(345, 76%, 40%) |
| HSV | hsv(345, 86%, 71%) |
| CMYK | cmyk(0%, 86.1%, 64.4%, 29.4%) |
| CIE-LAB | lab(39.19, 59.98, 19.61) |
| CIE-LCH | lch(39.19, 63.10, 18.10°) |
| OKLab | oklab(49.94% 0.1797 0.0472) |
| OKLCH | oklch(49.94% 0.186 14.7) |
| XYZ | xyz(20.0977, 10.7719, 5.8704) |
| Luminance | 0.1077 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Rose Red
#BE013C
ΔE00 2.11
Rouge
#AB1239
ΔE00 2.24
Ruby
#CA0147
ΔE00 4.00
Raspberry (survey)
#B00149
ΔE00 4.68
Purplish Red
#B0054B
ΔE00 5.03
Cardinal
#C41E3A
ΔE00 5.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B41940 #19B48D
analogous
#B4198E #B41940 #B43F19
triadic
#B41940 #40B419 #1940B4
tetradic
#B41940 #8EB419 #19B48D #3F19B4
square
#B41940 #8EB419 #19B48D #3F19B4
split-complementary
#B41940 #19B43F #198EB4
monochromatic
#490A1A #7E122D #B41940 #E12957 #E95F81
Accessibility & contrast
On white
6.66
#B41940 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.15
#B41940 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B41940
6.66:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B41940 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B41940 | 1.00 | 6.66 | 3.15 | 6.66 |
| #FFFFFF | 6.66 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.15 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.66 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4A4840
Deuteranopia (green-blind)
#71673C
Tritanopia (blue-blind)
#C6002B
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #b41940; /* rgb */ color: rgb(180, 25, 64); /* oklch */ color: oklch(49.9% 0.186 14.7);
Tailwind
colors: {
custom: {
50: '#d26a74',
500: '#b41940',
950: '#000000',
},
}SCSS
$custom: #b41940; $custom-light: #d26a74; $custom-dark: #000000;
JSON
{
"hex": "#b41940",
"rgb": {
"r": 180,
"g": 25,
"b": 64
},
"hsl": {
"h": 344.903,
"s": 75.61,
"l": 40.196
},
"oklch": {
"l": 0.49944,
"c": 0.18584,
"h": 14.7
},
"luminance": 0.10769
}Semantic roles & 50–950 ramp
primary
#B41940
secondary
#5CCDB0
accent
#F2C336
background
#FEF6F7
surface
#FCECED
border
#D5C7C8
text
#160808
muted
#847A7B