#B24040#B24040
#B24040 is a mid, vivid red. Relative luminance 0.135; OKLCH L 53.1% C 0.149 H 23.7°. Best body text is #FFFFFF at 5.68:1 contrast (WCAG AA passes).
Color values
| HEX | #B24040 |
|---|---|
| RGB | rgb(178, 64, 64) |
| HSL | hsl(0, 47%, 47%) |
| HSV | hsv(0, 64%, 70%) |
| CMYK | cmyk(0%, 64%, 64%, 30.2%) |
| CIE-LAB | lab(43.51, 46.32, 25.08) |
| CIE-LCH | lch(43.51, 52.68, 28.43°) |
| OKLab | oklab(53.09% 0.1364 0.0598) |
| OKLCH | oklch(53.09% 0.149 23.7) |
| XYZ | xyz(21.1210, 13.5048, 6.3440) |
| Luminance | 0.1350 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 1.86
Dusty Red
#B9484E
ΔE00 3.65
Reddish
#C44240
ΔE00 3.99
Cardinal
#C41E3A
ΔE00 5.05
Brown
#A52A2A
ΔE00 5.84
Lipstick Red
#C0022F
ΔE00 6.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B24040 #40B2B2
analogous
#B24079 #B24040 #B27940
triadic
#B24040 #40B240 #4040B2
tetradic
#B24040 #79B240 #40B2B2 #7940B2
square
#B24040 #79B240 #40B2B2 #7940B2
split-complementary
#B24040 #40B279 #4079B2
monochromatic
#582020 #853030 #B24040 #C86767 #D89494
Accessibility & contrast
On white
5.68
#B24040 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.70
#B24040 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B24040
5.68:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B24040 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B24040 | 1.00 | 5.68 | 3.70 | 5.68 |
| #FFFFFF | 5.68 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.70 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.68 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5E573F
Deuteranopia (green-blind)
#7A703D
Tritanopia (blue-blind)
#C32741
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #b24040; /* rgb */ color: rgb(178, 64, 64); /* oklch */ color: oklch(53.1% 0.149 23.7);
Tailwind
colors: {
custom: {
50: '#d07a75',
500: '#b24040',
950: '#000000',
},
}SCSS
$custom: #b24040; $custom-light: #d07a75; $custom-dark: #000000;
JSON
{
"hex": "#b24040",
"rgb": {
"r": 178,
"g": 64,
"b": 64
},
"hsl": {
"h": 0,
"s": 47.107,
"l": 47.451
},
"oklch": {
"l": 0.53088,
"c": 0.14888,
"h": 23.7
},
"luminance": 0.13502
}Semantic roles & 50–950 ramp
primary
#B24040
secondary
#8AC4C4
accent
#D7D751
background
#FDF7F7
surface
#FBEEED
border
#D4C9C8
text
#150A08
muted
#837C7B