#AE43B7#AE43B7

#AE43B7 is a mid, vivid purple. Relative luminance 0.164; OKLCH L 57.3% C 0.196 H 324.5°. Best body text is #FFFFFF at 4.90:1 contrast (WCAG AA passes).

Color values

HEX	#AE43B7
RGB	rgb(174, 67, 183)
HSL	hsl(295, 46%, 49%)
HSV	hsv(295, 63%, 72%)
CMYK	cmyk(4.9%, 63.4%, 0%, 28.2%)
CIE-LAB	lab(47.54, 58.86, -41.05)
CIE-LCH	lch(47.54, 71.76, 325.11°)
OKLab	oklab(57.29% 0.16 -0.1139)
OKLCH	oklch(57.29% 0.196 324.5)
XYZ	xyz(28.0093, 16.4335, 46.4872)
Luminance	0.1643 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE43B7 #4CB743

analogous

#7443B7 #AE43B7 #B74386

triadic

#AE43B7 #B7AE43 #43B7AE

tetradic

#AE43B7 #B77443 #4CB743 #4386B7

square

#AE43B7 #B77443 #4CB743 #4386B7

split-complementary

#AE43B7 #86B743 #43B774

monochromatic

#59225D #83338A #AE43B7 #C36DCA #D59ADA

Accessibility & contrast

On white

4.90

#AE43B7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.29

#AE43B7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE43B7

4.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE43B7	#FFFFFF	#000000	##FFFFFF
##AE43B7	1.00	4.90	4.29	4.90
#FFFFFF	4.90	1.00	21.00	1.00
#000000	4.29	21.00	1.00	21.00
##FFFFFF	4.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2D68BA

Deuteranopia (green-blind)

#5775B4

Tritanopia (blue-blind)

#B25477

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #ae43b7;
/* rgb */ color: rgb(174, 67, 183);
/* oklch */ color: oklch(57.3% 0.196 324.5);

Tailwind

colors: {
  custom: {
    50: '#c97fcd',
    500: '#ae43b7',
    950: '#000000',
  },
}

SCSS

$custom: #ae43b7;
$custom-light: #c97fcd;
$custom-dark: #000000;

JSON

{
  "hex": "#ae43b7",
  "rgb": {
    "r": 174,
    "g": 67,
    "b": 183
  },
  "hsl": {
    "h": 295.345,
    "s": 46.4,
    "l": 49.02
  },
  "oklch": {
    "l": 0.57293,
    "c": 0.1964,
    "h": 324.5
  },
  "luminance": 0.16432
}

Semantic roles & 50–950 ramp

primary

#AE43B7

secondary

#94C690

accent

#D6525C

background

#FCF8FC

surface

#F9EFF9

border

#D2CAD2

text

#140B13

muted

#827C82

Preview Lab

Preview with #AE43B7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →