#77327C#77327C

#77327C is a dark, vivid purple. Relative luminance 0.077; OKLCH L 44.2% C 0.137 H 324.9°. Best body text is #FFFFFF at 8.30:1 contrast (WCAG AA passes).

Color values

HEX#77327C
RGBrgb(119, 50, 124)
HSLhsl(296, 43%, 34%)
HSVhsv(296, 60%, 49%)
CMYKcmyk(4%, 59.7%, 0%, 51.4%)
CIE-LABlab(33.26, 41.16, -28.55)
CIE-LCHlch(33.26, 50.09, 325.25°)
OKLaboklab(44.21% 0.1123 -0.079)
OKLCHoklch(44.21% 0.137 324.9)
XYZxyz(12.3861, 7.6591, 19.8908)
Luminance0.0766 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#77327C #377C32
analogous
#52327C #77327C #7C325C
triadic
#77327C #7C7732 #327C77
tetradic
#77327C #7C5232 #377C32 #325C7C
square
#77327C #7C5232 #377C32 #325C7C
split-complementary
#77327C #5C7C32 #327C52
monochromatic
#230F25 #4D2050 #77327C #A144A8 #BB67C2

Accessibility & contrast

On white

8.30
#77327C on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.53
#77327C on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77327C
8.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##77327C#FFFFFF#000000##FFFFFF
##77327C1.008.302.538.30
#FFFFFF8.301.0021.001.00
#0000002.5321.001.0021.00
##FFFFFF8.301.0021.001.00

Color blindness preview

Protanopia (red-blind)
#27497E
Deuteranopia (green-blind)
#3F517A
Tritanopia (blue-blind)
#7A3C52
Achromatopsia (no color)
#4E4E4E

Design tokens & code

CSS
--color: #77327c;
/* rgb */ color: rgb(119, 50, 124);
/* oklch */ color: oklch(44.2% 0.137 324.9);
Tailwind
colors: {
  custom: {
    50: '#a06ea2',
    500: '#77327c',
    950: '#000000',
  },
}
SCSS
$custom: #77327c;
$custom-light: #a06ea2;
$custom-dark: #000000;
JSON
{
  "hex": "#77327c",
  "rgb": {
    "r": 119,
    "g": 50,
    "b": 124
  },
  "hsl": {
    "h": 295.946,
    "s": 42.529,
    "l": 34.118
  },
  "oklch": {
    "l": 0.44206,
    "c": 0.13731,
    "h": 324.9
  },
  "luminance": 0.07658
}

Semantic roles & 50–950 ramp

primary
#77327C
secondary
#65A961
accent
#D2555E
background
#FAF6FA
surface
#F4ECF3
border
#CEC7CD
text
#0F070F
muted
#7F7A7F

Preview Lab

Preview with #77327C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#77327C Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva