#AE40B7#AE40B7

#AE40B7 is a mid, highly saturated purple. Relative luminance 0.161; OKLCH L 57.0% C 0.200 H 324.6°. Best body text is #FFFFFF at 4.98:1 contrast (WCAG AA passes).

Color values

HEX	#AE40B7
RGB	rgb(174, 64, 183)
HSL	hsl(295, 48%, 48%)
HSV	hsv(295, 65%, 72%)
CMYK	cmyk(4.9%, 65%, 0%, 28.2%)
CIE-LAB	lab(47.09, 60.11, -41.77)
CIE-LCH	lch(47.09, 73.20, 325.21°)
OKLab	oklab(56.97% 0.1635 -0.116)
OKLCH	oklch(56.97% 0.2 324.6)
XYZ	xyz(27.8355, 16.0860, 46.4293)
Luminance	0.1608 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE40B7 #49B740

analogous

#7240B7 #AE40B7 #B74084

triadic

#AE40B7 #B7AE40 #40B7AE

tetradic

#AE40B7 #B77240 #49B740 #4084B7

square

#AE40B7 #B77240 #49B740 #4084B7

split-complementary

#AE40B7 #84B740 #40B772

monochromatic

#58205C #83308A #AE40B7 #C369CB #D597DB

Accessibility & contrast

On white

4.98

#AE40B7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.22

#AE40B7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE40B7

4.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE40B7	#FFFFFF	#000000	##FFFFFF
##AE40B7	1.00	4.98	4.22	4.98
#FFFFFF	4.98	1.00	21.00	1.00
#000000	4.22	21.00	1.00	21.00
##FFFFFF	4.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2867BB

Deuteranopia (green-blind)

#5574B4

Tritanopia (blue-blind)

#B25276

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #ae40b7;
/* rgb */ color: rgb(174, 64, 183);
/* oklch */ color: oklch(57.0% 0.200 324.6);

Tailwind

colors: {
  custom: {
    50: '#c97dcd',
    500: '#ae40b7',
    950: '#000000',
  },
}

SCSS

$custom: #ae40b7;
$custom-light: #c97dcd;
$custom-dark: #000000;

JSON

{
  "hex": "#ae40b7",
  "rgb": {
    "r": 174,
    "g": 64,
    "b": 183
  },
  "hsl": {
    "h": 295.462,
    "s": 48.178,
    "l": 48.431
  },
  "oklch": {
    "l": 0.56967,
    "c": 0.20041,
    "h": 324.6
  },
  "luminance": 0.16084
}

Semantic roles & 50–950 ramp

primary

#AE40B7

secondary

#91C68D

accent

#D8505A

background

#FCF8FC

surface

#F9EFF9

border

#D2CAD2

text

#140A13

muted

#827C82

Preview Lab

Preview with #AE40B7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →