#77307C#77307C

#77307C is a dark, vivid purple. Relative luminance 0.075; OKLCH L 43.9% C 0.140 H 325.0°. Best body text is #FFFFFF at 8.41:1 contrast (WCAG AA passes).

Color values

HEX	#77307C
RGB	rgb(119, 48, 124)
HSL	hsl(296, 44%, 34%)
HSV	hsv(296, 61%, 49%)
CMYK	cmyk(4%, 61.3%, 0%, 51.4%)
CIE-LAB	lab(32.90, 42.14, -29.12)
CIE-LCH	lch(32.90, 51.22, 325.36°)
OKLab	oklab(43.94% 0.1151 -0.0806)
OKLCH	oklch(43.94% 0.14 325)
XYZ	xyz(12.3025, 7.4918, 19.8629)
Luminance	0.0749 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77307C #357C30

analogous

#51307C #77307C #7C305B

triadic

#77307C #7C7730 #307C77

tetradic

#77307C #7C5130 #357C30 #305B7C

square

#77307C #7C5130 #357C30 #305B7C

split-complementary

#77307C #5B7C30 #307C51

monochromatic

#220E24 #4D1F50 #77307C #A141A8 #BD64C3

Accessibility & contrast

On white

8.41

#77307C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.50

#77307C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77307C

8.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77307C	#FFFFFF	#000000	##FFFFFF
##77307C	1.00	8.41	2.50	8.41
#FFFFFF	8.41	1.00	21.00	1.00
#000000	2.50	21.00	1.00	21.00
##FFFFFF	8.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#24487E

Deuteranopia (green-blind)

#3D507A

Tritanopia (blue-blind)

#7A3A51

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #77307c;
/* rgb */ color: rgb(119, 48, 124);
/* oklch */ color: oklch(43.9% 0.140 325.0);

Tailwind

colors: {
  custom: {
    50: '#a16da2',
    500: '#77307c',
    950: '#000000',
  },
}

SCSS

$custom: #77307c;
$custom-light: #a16da2;
$custom-dark: #000000;

JSON

{
  "hex": "#77307c",
  "rgb": {
    "r": 119,
    "g": 48,
    "b": 124
  },
  "hsl": {
    "h": 296.053,
    "s": 44.186,
    "l": 33.725
  },
  "oklch": {
    "l": 0.43942,
    "c": 0.14049,
    "h": 325
  },
  "luminance": 0.07491
}

Semantic roles & 50–950 ramp

primary

#77307C

secondary

#63AA5E

accent

#D4545C

background

#FAF6FA

surface

#F4ECF3

border

#CEC7CD

text

#0F070F

muted

#7F7A7F

Preview Lab

Preview with #77307C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →