#AE3D40#AE3D40

#AE3D40 is a mid, vivid red. Relative luminance 0.127; OKLCH L 52.1% C 0.148 H 22.3°. Best body text is #FFFFFF at 5.93:1 contrast (WCAG AA passes).

Color values

HEX	#AE3D40
RGB	rgb(174, 61, 64)
HSL	hsl(358, 48%, 46%)
HSV	hsv(358, 65%, 68%)
CMYK	cmyk(0%, 64.9%, 63.2%, 31.8%)
CIE-LAB	lab(42.32, 46.26, 23.42)
CIE-LCH	lch(42.32, 51.85, 26.85°)
OKLab	oklab(52.06% 0.1367 0.0561)
OKLCH	oklch(52.06% 0.148 22.3)
XYZ	xyz(20.0517, 12.7091, 6.2467)
Luminance	0.1271 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE3D40 #3DAEAB

analogous

#AE3D78 #AE3D40 #AE723D

triadic

#AE3D40 #40AE3D #3D40AE

tetradic

#AE3D40 #78AE3D #3DAEAB #723DAE

square

#AE3D40 #78AE3D #3DAEAB #723DAE

split-complementary

#AE3D40 #3DAE72 #3D78AE

monochromatic

#531D1F #812D2F #AE3D40 #C86163 #D78E90

Accessibility & contrast

On white

5.93

#AE3D40 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.54

#AE3D40 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE3D40

5.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE3D40	#FFFFFF	#000000	##FFFFFF
##AE3D40	1.00	5.93	3.54	5.93
#FFFFFF	5.93	1.00	21.00	1.00
#000000	3.54	21.00	1.00	21.00
##FFFFFF	5.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A553F

Deuteranopia (green-blind)

#776D3D

Tritanopia (blue-blind)

#BF243F

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ae3d40;
/* rgb */ color: rgb(174, 61, 64);
/* oklch */ color: oklch(52.1% 0.148 22.3);

Tailwind

colors: {
  custom: {
    50: '#cd7874',
    500: '#ae3d40',
    950: '#000000',
  },
}

SCSS

$custom: #ae3d40;
$custom-light: #cd7874;
$custom-dark: #000000;

JSON

{
  "hex": "#ae3d40",
  "rgb": {
    "r": 174,
    "g": 61,
    "b": 64
  },
  "hsl": {
    "h": 358.407,
    "s": 48.085,
    "l": 46.078
  },
  "oklch": {
    "l": 0.52061,
    "c": 0.14773,
    "h": 22.3
  },
  "luminance": 0.12706
}

Semantic roles & 50–950 ramp

primary

#AE3D40

secondary

#85C2C1

accent

#D8D450

background

#FDF7F7

surface

#FAEEED

border

#D3C9C8

text

#150908

muted

#837B7B

Preview Lab

Preview with #AE3D40

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →