#AE3723#AE3723

#AE3723 is a mid, vivid red. Relative luminance 0.119; OKLCH L 50.9% C 0.158 H 32.1°. Best body text is #FFFFFF at 6.23:1 contrast (WCAG AA passes).

Color values

HEX	#AE3723
RGB	rgb(174, 55, 35)
HSL	hsl(9, 67%, 41%)
HSV	hsv(9, 80%, 68%)
CMYK	cmyk(0%, 68.4%, 79.9%, 31.8%)
CIE-LAB	lab(40.99, 47.38, 38.72)
CIE-LCH	lch(40.99, 61.19, 39.26°)
OKLab	oklab(50.93% 0.1343 0.0841)
OKLCH	oklch(50.93% 0.158 32.1)
XYZ	xyz(19.1273, 11.8553, 2.8709)
Luminance	0.1185 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE3723 #239AAE

analogous

#AE2354 #AE3723 #AE7C23

triadic

#AE3723 #23AE37 #3723AE

tetradic

#AE3723 #54AE23 #239AAE #7C23AE

square

#AE3723 #54AE23 #239AAE #7C23AE

split-complementary

#AE3723 #23AE7C #2354AE

monochromatic

#48170F #7B2719 #AE3723 #D74E37 #E17B6A

Accessibility & contrast

On white

6.23

#AE3723 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.37

#AE3723 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE3723

6.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE3723	#FFFFFF	#000000	##FFFFFF
##AE3723	1.00	6.23	3.37	6.23
#FFFFFF	6.23	1.00	21.00	1.00
#000000	3.37	21.00	1.00	21.00
##FFFFFF	6.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A5020

Deuteranopia (green-blind)

#776A1E

Tritanopia (blue-blind)

#C00F33

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #ae3723;
/* rgb */ color: rgb(174, 55, 35);
/* oklch */ color: oklch(50.9% 0.158 32.1);

Tailwind

colors: {
  custom: {
    50: '#cf7560',
    500: '#ae3723',
    950: '#000000',
  },
}

SCSS

$custom: #ae3723;
$custom-light: #cf7560;
$custom-dark: #000000;

JSON

{
  "hex": "#ae3723",
  "rgb": {
    "r": 174,
    "g": 55,
    "b": 35
  },
  "hsl": {
    "h": 8.633,
    "s": 66.507,
    "l": 40.98
  },
  "oklch": {
    "l": 0.50934,
    "c": 0.15845,
    "h": 32.1
  },
  "luminance": 0.11852
}

Semantic roles & 50–950 ramp

primary

#AE3723

secondary

#66B9C7

accent

#D1E93E

background

#FDF7F5

surface

#FBEDE9

border

#D4C8C5

text

#150905

muted

#837B79

Preview Lab

Preview with #AE3723

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →