#AE349D#AE349D

#AE349D is a mid, vivid purple. Relative luminance 0.139; OKLCH L 54.4% C 0.195 H 334.1°. Best body text is #FFFFFF at 5.56:1 contrast (WCAG AA passes).

Color values

HEX	#AE349D
RGB	rgb(174, 52, 157)
HSL	hsl(308, 54%, 44%)
HSV	hsv(308, 70%, 68%)
CMYK	cmyk(0%, 70.1%, 9.8%, 31.8%)
CIE-LAB	lab(44.08, 60.42, -31.13)
CIE-LCH	lch(44.08, 67.97, 332.75°)
OKLab	oklab(54.35% 0.1752 -0.0851)
OKLCH	oklch(54.35% 0.195 334.1)
XYZ	xyz(24.7696, 13.8911, 33.2684)
Luminance	0.1389 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE349D #34AE45

analogous

#8234AE #AE349D #AE3460

triadic

#AE349D #9DAE34 #349DAE

tetradic

#AE349D #AE8234 #34AE45 #3460AE

square

#AE349D #AE8234 #34AE45 #3460AE

split-complementary

#AE349D #60AE34 #34AE82

monochromatic

#501848 #7F2672 #AE349D #CC53BB #DA83CE

Accessibility & contrast

On white

5.56

#AE349D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.78

#AE349D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE349D

5.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE349D	#FFFFFF	#000000	##FFFFFF
##AE349D	1.00	5.56	3.78	5.56
#FFFFFF	5.56	1.00	21.00	1.00
#000000	3.78	21.00	1.00	21.00
##FFFFFF	5.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#325DA0

Deuteranopia (green-blind)

#5C6F9A

Tritanopia (blue-blind)

#B63E64

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #ae349d;
/* rgb */ color: rgb(174, 52, 157);
/* oklch */ color: oklch(54.4% 0.195 334.1);

Tailwind

colors: {
  custom: {
    50: '#ca76ba',
    500: '#ae349d',
    950: '#000000',
  },
}

SCSS

$custom: #ae349d;
$custom-light: #ca76ba;
$custom-dark: #000000;

JSON

{
  "hex": "#ae349d",
  "rgb": {
    "r": 174,
    "g": 52,
    "b": 157
  },
  "hsl": {
    "h": 308.361,
    "s": 53.982,
    "l": 44.314
  },
  "oklch": {
    "l": 0.54354,
    "c": 0.19482,
    "h": 334.1
  },
  "luminance": 0.13889
}

Semantic roles & 50–950 ramp

primary

#AE349D

secondary

#7BC385

accent

#DD5F4A

background

#FCF7FB

surface

#F9EEF6

border

#D2C9D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AE349D

Body copy rendered with the generated semantic roles for this colour.

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