#AE309D#AE309D

#AE309D is a mid, vivid purple. Relative luminance 0.135; OKLCH L 54.0% C 0.200 H 334.0°. Best body text is #FFFFFF at 5.66:1 contrast (WCAG AA passes).

Color values

HEX	#AE309D
RGB	rgb(174, 48, 157)
HSL	hsl(308, 57%, 44%)
HSV	hsv(308, 72%, 68%)
CMYK	cmyk(0%, 72.4%, 9.8%, 31.8%)
CIE-LAB	lab(43.58, 61.83, -31.91)
CIE-LCH	lch(43.58, 69.58, 332.70°)
OKLab	oklab(54% 0.1794 -0.0873)
OKLCH	oklch(54% 0.2 334)
XYZ	xyz(24.5985, 13.5490, 33.2114)
Luminance	0.1355 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE309D #30AE41

analogous

#8030AE #AE309D #AE305E

triadic

#AE309D #9DAE30 #309DAE

tetradic

#AE309D #AE8030 #30AE41 #305EAE

square

#AE309D #AE8030 #30AE41 #305EAE

split-complementary

#AE309D #5EAE30 #30AE80

monochromatic

#4E1646 #7E2372 #AE309D #CE4DBD #DB7DCF

Accessibility & contrast

On white

5.66

#AE309D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.71

#AE309D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE309D

5.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE309D	#FFFFFF	#000000	##FFFFFF
##AE309D	1.00	5.66	3.71	5.66
#FFFFFF	5.66	1.00	21.00	1.00
#000000	3.71	21.00	1.00	21.00
##FFFFFF	5.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2D5BA0

Deuteranopia (green-blind)

#5B6D9A

Tritanopia (blue-blind)

#B63B63

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ae309d;
/* rgb */ color: rgb(174, 48, 157);
/* oklch */ color: oklch(54.0% 0.200 334.0);

Tailwind

colors: {
  custom: {
    50: '#ca75ba',
    500: '#ae309d',
    950: '#000000',
  },
}

SCSS

$custom: #ae309d;
$custom-light: #ca75ba;
$custom-dark: #000000;

JSON

{
  "hex": "#ae309d",
  "rgb": {
    "r": 174,
    "g": 48,
    "b": 157
  },
  "hsl": {
    "h": 308.095,
    "s": 56.757,
    "l": 43.529
  },
  "oklch": {
    "l": 0.53995,
    "c": 0.19951,
    "h": 334
  },
  "luminance": 0.13547
}

Semantic roles & 50–950 ramp

primary

#AE309D

secondary

#76C480

accent

#E05C48

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AE309D

Body copy rendered with the generated semantic roles for this colour.

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