#AE294B#AE294B
#AE294B is a mid, vivid pink. Relative luminance 0.111; OKLCH L 50.2% C 0.169 H 11.3°. Best body text is #FFFFFF at 6.52:1 contrast (WCAG AA passes).
Color values
| HEX | #AE294B |
|---|---|
| RGB | rgb(174, 41, 75) |
| HSL | hsl(345, 62%, 42%) |
| HSV | hsv(345, 76%, 68%) |
| CMYK | cmyk(0%, 76.4%, 56.9%, 31.8%) |
| CIE-LAB | lab(39.74, 54.74, 13.15) |
| CIE-LCH | lch(39.74, 56.29, 13.51°) |
| OKLab | oklab(50.21% 0.1657 0.033) |
| OKLCH | oklch(50.21% 0.169 11.3) |
| XYZ | xyz(19.5204, 11.0954, 7.7690) |
| Luminance | 0.1109 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Raspberry (survey)
#B00149
ΔE00 3.41
Purplish Red
#B0054B
ΔE00 3.49
Rouge
#AB1239
ΔE00 4.36
Light Burgundy
#A8415B
ΔE00 4.78
Rose Red
#BE013C
ΔE00 4.99
Ruby
#CA0147
ΔE00 5.22
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE294B #29AE8C
analogous
#AE298D #AE294B #AE4A29
triadic
#AE294B #4BAE29 #294BAE
tetradic
#AE294B #8DAE29 #29AE8C #4A29AE
square
#AE294B #8DAE29 #29AE8C #4A29AE
split-complementary
#AE294B #29AE4A #298DAE
monochromatic
#4B1220 #7C1D36 #AE294B #D24267 #DE738F
Accessibility & contrast
On white
6.52
#AE294B on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.22
#AE294B on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE294B
6.52:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE294B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE294B | 1.00 | 6.52 | 3.22 | 6.52 |
| #FFFFFF | 6.52 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.22 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.52 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4D4C4B
Deuteranopia (green-blind)
#6F6748
Tritanopia (blue-blind)
#BE0037
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #ae294b; /* rgb */ color: rgb(174, 41, 75); /* oklch */ color: oklch(50.2% 0.169 11.3);
Tailwind
colors: {
custom: {
50: '#cd6f7d',
500: '#ae294b',
950: '#000000',
},
}SCSS
$custom: #ae294b; $custom-light: #cd6f7d; $custom-dark: #000000;
JSON
{
"hex": "#ae294b",
"rgb": {
"r": 174,
"g": 41,
"b": 75
},
"hsl": {
"h": 344.662,
"s": 61.86,
"l": 42.157
},
"oklch": {
"l": 0.50211,
"c": 0.16891,
"h": 11.3
},
"luminance": 0.11093
}Semantic roles & 50–950 ramp
primary
#AE294B
secondary
#6DC5AF
accent
#E5BC43
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#150809
muted
#837B7B