#AE2640#AE2640
#AE2640 is a mid, vivid red. Relative luminance 0.108; OKLCH L 49.7% C 0.171 H 15.9°. Best body text is #FFFFFF at 6.66:1 contrast (WCAG AA passes).
Color values
| HEX | #AE2640 |
|---|---|
| RGB | rgb(174, 38, 64) |
| HSL | hsl(349, 64%, 42%) |
| HSV | hsv(349, 78%, 68%) |
| CMYK | cmyk(0%, 78.2%, 63.2%, 31.8%) |
| CIE-LAB | lab(39.17, 54.94, 19.35) |
| CIE-LCH | lch(39.17, 58.25, 19.40°) |
| OKLab | oklab(49.71% 0.1643 0.0468) |
| OKLCH | oklch(49.71% 0.171 15.9) |
| XYZ | xyz(19.0761, 10.7579, 5.9215) |
| Luminance | 0.1076 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 2.33
Rose Red
#BE013C
ΔE00 3.08
Ruby
#CA0147
ΔE00 5.02
Cardinal
#C41E3A
ΔE00 5.14
Raspberry (survey)
#B00149
ΔE00 5.48
Lipstick Red
#C0022F
ΔE00 5.62
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AE2640 #26AE94
analogous
#AE2684 #AE2640 #AE5026
triadic
#AE2640 #40AE26 #2640AE
tetradic
#AE2640 #84AE26 #26AE94 #5026AE
square
#AE2640 #84AE26 #26AE94 #5026AE
split-complementary
#AE2640 #26AE50 #2684AE
monochromatic
#4A101B #7C1B2E #AE2640 #D53D5A #E06F84
Accessibility & contrast
On white
6.66
#AE2640 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.15
#AE2640 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AE2640
6.66:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AE2640 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AE2640 | 1.00 | 6.66 | 3.15 | 6.66 |
| #FFFFFF | 6.66 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.15 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.66 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4D4A40
Deuteranopia (green-blind)
#6F663C
Tritanopia (blue-blind)
#BF0031
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ae2640; /* rgb */ color: rgb(174, 38, 64); /* oklch */ color: oklch(49.7% 0.171 15.9);
Tailwind
colors: {
custom: {
50: '#ce6d74',
500: '#ae2640',
950: '#000000',
},
}SCSS
$custom: #ae2640; $custom-light: #ce6d74; $custom-dark: #000000;
JSON
{
"hex": "#ae2640",
"rgb": {
"r": 174,
"g": 38,
"b": 64
},
"hsl": {
"h": 348.529,
"s": 64.151,
"l": 41.569
},
"oklch": {
"l": 0.49713,
"c": 0.17088,
"h": 15.9
},
"luminance": 0.10755
}Semantic roles & 50–950 ramp
primary
#AE2640
secondary
#6AC6B4
accent
#E7C741
background
#FDF7F7
surface
#FBEDED
border
#D4C8C8
text
#150808
muted
#837B7B