#A73043#A73043
#A73043 is a mid, vivid red. Relative luminance 0.107; OKLCH L 49.5% C 0.154 H 15.8°. Best body text is #FFFFFF at 6.67:1 contrast (WCAG AA passes).
Color values
| HEX | #A73043 |
|---|---|
| RGB | rgb(167, 48, 67) |
| HSL | hsl(350, 55%, 42%) |
| HSV | hsv(350, 71%, 65%) |
| CMYK | cmyk(0%, 71.3%, 59.9%, 34.5%) |
| CIE-LAB | lab(39.13, 49.53, 17.16) |
| CIE-LCH | lch(39.13, 52.42, 19.11°) |
| OKLab | oklab(49.46% 0.1484 0.0421) |
| OKLCH | oklch(49.46% 0.154 15.8) |
| XYZ | xyz(18.0082, 10.7372, 6.4333) |
| Luminance | 0.1074 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.39
Rose Red
#BE013C
ΔE00 4.71
Light Maroon
#A24857
ΔE00 5.77
Raspberry (survey)
#B00149
ΔE00 5.91
Cranberry
#9E003A
ΔE00 6.04
Purplish Red
#B0054B
ΔE00 6.14
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#A73043 #30A794
analogous
#A7307F #A73043 #A75830
triadic
#A73043 #43A730 #3043A7
tetradic
#A73043 #7FA730 #30A794 #5830A7
square
#A73043 #7FA730 #30A794 #5830A7
split-complementary
#A73043 #30A758 #307FA7
monochromatic
#48151D #772230 #A73043 #CB495E #D87988
Accessibility & contrast
On white
6.67
#A73043 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.15
#A73043 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #A73043
6.67:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##A73043 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##A73043 | 1.00 | 6.67 | 3.15 | 6.67 |
| #FFFFFF | 6.67 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.15 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.67 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4F4C43
Deuteranopia (green-blind)
#6E6540
Tritanopia (blue-blind)
#B71138
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #a73043; /* rgb */ color: rgb(167, 48, 67); /* oklch */ color: oklch(49.5% 0.154 15.8);
Tailwind
colors: {
custom: {
50: '#c87176',
500: '#a73043',
950: '#000000',
},
}SCSS
$custom: #a73043; $custom-light: #c87176; $custom-dark: #000000;
JSON
{
"hex": "#a73043",
"rgb": {
"r": 167,
"g": 48,
"b": 67
},
"hsl": {
"h": 350.42,
"s": 55.349,
"l": 42.157
},
"oklch": {
"l": 0.49463,
"c": 0.15431,
"h": 15.8
},
"luminance": 0.10735
}Semantic roles & 50–950 ramp
primary
#A73043
secondary
#72C1B4
accent
#DFC749
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#140808
muted
#837B7B