#AE243D#AE243D

#AE243D is a mid, vivid red. Relative luminance 0.106; OKLCH L 49.5% C 0.173 H 16.9°. Best body text is #FFFFFF at 6.73:1 contrast (WCAG AA passes).

Color values

HEX	#AE243D
RGB	rgb(174, 36, 61)
HSL	hsl(349, 66%, 41%)
HSV	hsv(349, 79%, 68%)
CMYK	cmyk(0%, 79.3%, 64.9%, 31.8%)
CIE-LAB	lab(38.90, 55.37, 20.89)
CIE-LCH	lch(38.90, 59.17, 20.67°)
OKLab	oklab(49.49% 0.1651 0.0501)
OKLCH	oklch(49.49% 0.173 16.9)
XYZ	xyz(18.9308, 10.6002, 5.4632)
Luminance	0.1060 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AE243D #24AE95

analogous

#AE2482 #AE243D #AE5024

triadic

#AE243D #3DAE24 #243DAE

tetradic

#AE243D #82AE24 #24AE95 #5024AE

square

#AE243D #82AE24 #24AE95 #5024AE

split-complementary

#AE243D #24AE50 #2482AE

monochromatic

#490F19 #7B1A2B #AE243D #D63956 #E16C81

Accessibility & contrast

On white

6.73

#AE243D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.12

#AE243D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AE243D

6.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AE243D	#FFFFFF	#000000	##FFFFFF
##AE243D	1.00	6.73	3.12	6.73
#FFFFFF	6.73	1.00	21.00	1.00
#000000	3.12	21.00	1.00	21.00
##FFFFFF	6.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D493D

Deuteranopia (green-blind)

#6F6639

Tritanopia (blue-blind)

#BF002F

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #ae243d;
/* rgb */ color: rgb(174, 36, 61);
/* oklch */ color: oklch(49.5% 0.173 16.9);

Tailwind

colors: {
  custom: {
    50: '#ce6d72',
    500: '#ae243d',
    950: '#000000',
  },
}

SCSS

$custom: #ae243d;
$custom-light: #ce6d72;
$custom-dark: #000000;

JSON

{
  "hex": "#ae243d",
  "rgb": {
    "r": 174,
    "g": 36,
    "b": 61
  },
  "hsl": {
    "h": 349.13,
    "s": 65.714,
    "l": 41.176
  },
  "oklch": {
    "l": 0.49494,
    "c": 0.17251,
    "h": 16.9
  },
  "luminance": 0.10597
}

Semantic roles & 50–950 ramp

primary

#AE243D

secondary

#67C7B5

accent

#E9CA3F

background

#FDF6F6

surface

#FBECEC

border

#D4C7C7

text

#150807

muted

#837A7A

Preview Lab

Preview with #AE243D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →