#243DAE#243DAE
#243DAE is a dark, vivid blue. Relative luminance 0.068; OKLCH L 42.0% C 0.182 H 267.7°. Best body text is #FFFFFF at 8.92:1 contrast (WCAG AA passes).
Color values
| HEX | #243DAE |
|---|---|
| RGB | rgb(36, 61, 174) |
| HSL | hsl(229, 66%, 41%) |
| HSV | hsv(229, 79%, 68%) |
| CMYK | cmyk(79.3%, 64.9%, 0%, 31.8%) |
| CIE-LAB | lab(31.27, 32.55, -62.70) |
| CIE-LCH | lch(31.27, 70.65, 297.44°) |
| OKLab | oklab(42.02% -0.0074 -0.1815) |
| OKLCH | oklch(42.02% 0.182 267.7) |
| XYZ | xyz(10.0336, 6.7674, 40.8136) |
| Luminance | 0.0677 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Sapphire (survey)
#2138AB
ΔE00 1.48
Blue Blue
#2242C7
ΔE00 3.55
Cobalt
#0047AB
ΔE00 4.74
Ocean Blue
#4F42B5
ΔE00 5.56
Blueberry
#464196
ΔE00 5.70
Blue (survey)
#0343DF
ΔE00 6.34
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#243DAE #AE9524
analogous
#2482AE #243DAE #5024AE
triadic
#243DAE #AE243D #3DAE24
tetradic
#243DAE #AE2482 #AE9524 #24AE50
square
#243DAE #AE2482 #AE9524 #24AE50
split-complementary
#243DAE #AE5024 #82AE24
monochromatic
#0F1949 #1A2B7B #243DAE #3956D6 #6C81E1
Accessibility & contrast
On white
8.92
#243DAE on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.35
#243DAE on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #243DAE
8.92:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##243DAE | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##243DAE | 1.00 | 8.92 | 2.35 | 8.92 |
| #FFFFFF | 8.92 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.35 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.92 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0050B2
Deuteranopia (green-blind)
#0043AC
Tritanopia (blue-blind)
#005B70
Achromatopsia (no color)
#4A4A4A
Design tokens & code
CSS
--color: #243dae; /* rgb */ color: rgb(36, 61, 174); /* oklch */ color: oklch(42.0% 0.182 267.7);
Tailwind
colors: {
custom: {
50: '#7672c7',
500: '#243dae',
950: '#000000',
},
}SCSS
$custom: #243dae; $custom-light: #7672c7; $custom-dark: #000000;
JSON
{
"hex": "#243dae",
"rgb": {
"r": 36,
"g": 61,
"b": 174
},
"hsl": {
"h": 229.13,
"s": 65.714,
"l": 41.176
},
"oklch": {
"l": 0.42024,
"c": 0.18162,
"h": 267.7
},
"luminance": 0.06769
}Semantic roles & 50–950 ramp
primary
#243DAE
secondary
#C7B567
accent
#CA3FE9
background
#F7F6FC
surface
#EEECF8
border
#C9C7D1
text
#0A0813
muted
#7C7B82