#AD4DC3#AD4DC3

#AD4DC3 is a mid, vivid purple. Relative luminance 0.181; OKLCH L 59.0% C 0.193 H 319.8°. Best body text is #000000 at 4.63:1 contrast (WCAG AA passes).

Color values

HEX	#AD4DC3
RGB	rgb(173, 77, 195)
HSL	hsl(289, 50%, 53%)
HSV	hsv(289, 61%, 76%)
CMYK	cmyk(11.3%, 60.5%, 0%, 23.5%)
CIE-LAB	lab(49.66, 56.43, -44.67)
CIE-LCH	lch(49.66, 71.97, 321.63°)
OKLab	oklab(59.01% 0.1472 -0.1245)
OKLCH	oklch(59.01% 0.193 319.8)
XYZ	xyz(29.7366, 18.1334, 53.5529)
Luminance	0.1813 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4DC3 #63C34D

analogous

#724DC3 #AD4DC3 #C34D9E

triadic

#AD4DC3 #C3AD4D #4DC3AD

tetradic

#AD4DC3 #C3724D #63C34D #4D9EC3

square

#AD4DC3 #C3724D #63C34D #4D9EC3

split-complementary

#AD4DC3 #9EC34D #4DC372

monochromatic

#622670 #8A359E #AD4DC3 #C27BD2 #D7A9E2

Accessibility & contrast

On white

4.54

#AD4DC3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.63

#AD4DC3 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #AD4DC3

4.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4DC3	#FFFFFF	#000000	##000000
##AD4DC3	1.00	4.54	4.63	4.63
#FFFFFF	4.54	1.00	21.00	21.00
#000000	4.63	21.00	1.00	1.00
##000000	4.63	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#306FC7

Deuteranopia (green-blind)

#5679C0

Tritanopia (blue-blind)

#AE6081

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #ad4dc3;
/* rgb */ color: rgb(173, 77, 195);
/* oklch */ color: oklch(59.0% 0.193 319.8);

Tailwind

colors: {
  custom: {
    50: '#c884d6',
    500: '#ad4dc3',
    950: '#000000',
  },
}

SCSS

$custom: #ad4dc3;
$custom-light: #c884d6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4dc3",
  "rgb": {
    "r": 173,
    "g": 77,
    "b": 195
  },
  "hsl": {
    "h": 288.814,
    "s": 49.58,
    "l": 53.333
  },
  "oklch": {
    "l": 0.59011,
    "c": 0.19279,
    "h": 319.8
  },
  "luminance": 0.18132
}

Semantic roles & 50–950 ramp

primary

#AD4DC3

secondary

#A6CF9D

accent

#D94F68

background

#FCF8FD

surface

#F9F0FA

border

#D2CBD3

text

#130B14

muted

#827C83

Preview Lab

Preview with #AD4DC3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →