#724DC3#724DC3

#724DC3 is a mid, vivid violet. Relative luminance 0.128; OKLCH L 52.2% C 0.176 H 293.9°. Best body text is #FFFFFF at 5.89:1 contrast (WCAG AA passes).

Color values

HEX	#724DC3
RGB	rgb(114, 77, 195)
HSL	hsl(259, 50%, 53%)
HSV	hsv(259, 61%, 76%)
CMYK	cmyk(41.5%, 60.5%, 0%, 23.5%)
CIE-LAB	lab(42.50, 42.45, -56.54)
CIE-LCH	lch(42.50, 70.70, 306.90°)
OKLab	oklab(52.23% 0.0713 -0.1611)
OKLCH	oklch(52.23% 0.176 293.9)
XYZ	xyz(19.4410, 12.8248, 53.0703)
Luminance	0.1283 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#724DC3 #9EC34D

analogous

#4D63C3 #724DC3 #AD4DC3

triadic

#724DC3 #C3724D #4DC372

tetradic

#724DC3 #C34D63 #9EC34D #4DC3AD

square

#724DC3 #C34D63 #9EC34D #4DC3AD

split-complementary

#724DC3 #C3AD4D #63C34D

monochromatic

#3D2670 #56359E #724DC3 #967BD2 #BBA9E2

Accessibility & contrast

On white

5.89

#724DC3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.57

#724DC3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #724DC3

5.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##724DC3	#FFFFFF	#000000	##FFFFFF
##724DC3	1.00	5.89	3.57	5.89
#FFFFFF	5.89	1.00	21.00	1.00
#000000	3.57	21.00	1.00	21.00
##FFFFFF	5.89	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0066C7

Deuteranopia (green-blind)

#0462C0

Tritanopia (blue-blind)

#5C6781

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #724dc3;
/* rgb */ color: rgb(114, 77, 195);
/* oklch */ color: oklch(52.2% 0.176 293.9);

Tailwind

colors: {
  custom: {
    50: '#a080d6',
    500: '#724dc3',
    950: '#000000',
  },
}

SCSS

$custom: #724dc3;
$custom-light: #a080d6;
$custom-dark: #000000;

JSON

{
  "hex": "#724dc3",
  "rgb": {
    "r": 114,
    "g": 77,
    "b": 195
  },
  "hsl": {
    "h": 258.814,
    "s": 49.58,
    "l": 53.333
  },
  "oklch": {
    "l": 0.52233,
    "c": 0.17619,
    "h": 293.9
  },
  "luminance": 0.12825
}

Semantic roles & 50–950 ramp

primary

#724DC3

secondary

#BFCF9D

accent

#D94FAE

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0A14

muted

#7F7C83

Preview Lab

Preview with #724DC3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →