#AD4DBF#AD4DBF

#AD4DBF is a mid, vivid purple. Relative luminance 0.180; OKLCH L 58.8% C 0.189 H 321.1°. Best body text is #000000 at 4.59:1 contrast (WCAG AA passes).

Color values

HEX	#AD4DBF
RGB	rgb(173, 77, 191)
HSL	hsl(291, 47%, 53%)
HSV	hsv(291, 60%, 75%)
CMYK	cmyk(9.4%, 59.7%, 0%, 25.1%)
CIE-LAB	lab(49.44, 55.65, -42.70)
CIE-LCH	lch(49.44, 70.14, 322.50°)
OKLab	oklab(58.78% 0.147 -0.1188)
OKLCH	oklch(58.78% 0.189 321.1)
XYZ	xyz(29.2904, 17.9550, 51.2029)
Luminance	0.1795 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4DBF #5FBF4D

analogous

#744DBF #AD4DBF #BF4D98

triadic

#AD4DBF #BFAD4D #4DBFAD

tetradic

#AD4DBF #BF744D #5FBF4D #4D98BF

square

#AD4DBF #BF744D #5FBF4D #4D98BF

split-complementary

#AD4DBF #98BF4D #4DBF74

monochromatic

#60276B #893798 #AD4DBF #C27ACF #D6A7DF

Accessibility & contrast

On white

4.57

#AD4DBF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.59

#AD4DBF on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #AD4DBF

4.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4DBF	#FFFFFF	#000000	##000000
##AD4DBF	1.00	4.57	4.59	4.59
#FFFFFF	4.57	1.00	21.00	21.00
#000000	4.59	21.00	1.00	1.00
##000000	4.59	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#356FC3

Deuteranopia (green-blind)

#5879BC

Tritanopia (blue-blind)

#AE5F7F

Achromatopsia (no color)

#767676

Design tokens & code

CSS

--color: #ad4dbf;
/* rgb */ color: rgb(173, 77, 191);
/* oklch */ color: oklch(58.8% 0.189 321.1);

Tailwind

colors: {
  custom: {
    50: '#c884d3',
    500: '#ad4dbf',
    950: '#000000',
  },
}

SCSS

$custom: #ad4dbf;
$custom-light: #c884d3;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4dbf",
  "rgb": {
    "r": 173,
    "g": 77,
    "b": 191
  },
  "hsl": {
    "h": 290.526,
    "s": 47.107,
    "l": 52.549
  },
  "oklch": {
    "l": 0.58784,
    "c": 0.18901,
    "h": 321.1
  },
  "luminance": 0.17954
}

Semantic roles & 50–950 ramp

primary

#AD4DBF

secondary

#A3CD9B

accent

#D75166

background

#FCF8FD

surface

#F9EFFA

border

#D2CAD3

text

#130B14

muted

#827C83

Preview Lab

Preview with #AD4DBF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →