#AD4D2C#AD4D2C
#AD4D2C is a mid, vivid orange. Relative luminance 0.144; OKLCH L 53.8% C 0.134 H 39.0°. Best body text is #FFFFFF at 5.42:1 contrast (WCAG AA passes).
Color values
| HEX | #AD4D2C |
|---|---|
| RGB | rgb(173, 77, 44) |
| HSL | hsl(15, 59%, 43%) |
| HSV | hsv(15, 75%, 68%) |
| CMYK | cmyk(0%, 55.5%, 74.6%, 32.2%) |
| CIE-LAB | lab(44.77, 37.16, 37.81) |
| CIE-LCH | lch(44.77, 53.02, 45.50°) |
| OKLab | oklab(53.79% 0.1045 0.0846) |
| OKLCH | oklch(53.79% 0.134 39) |
| XYZ | xyz(20.3441, 14.3765, 4.0860) |
| Luminance | 0.1437 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Sienna
#A0522D
ΔE00 3.73
Rust
#B7410E
ΔE00 4.57
Rust (survey)
#A83C09
ΔE00 5.54
Burnt Sienna
#B04E0F
ΔE00 6.23
Burnt Umber
#A0450E
ΔE00 6.26
Rusty Red
#AF2F0D
ΔE00 6.36
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD4D2C #2C8CAD
analogous
#AD2C4B #AD4D2C #AD8E2C
triadic
#AD4D2C #2CAD4D #4D2CAD
tetradic
#AD4D2C #4BAD2C #2C8CAD #8E2CAD
square
#AD4D2C #4BAD2C #2C8CAD #8E2CAD
split-complementary
#AD4D2C #2CAD8E #2C4BAD
monochromatic
#4B2213 #7C3720 #AD4D2C #D06946 #DC9177
Accessibility & contrast
On white
5.42
#AD4D2C on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.87
#AD4D2C on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD4D2C
5.42:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD4D2C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD4D2C | 1.00 | 5.42 | 3.87 | 5.42 |
| #FFFFFF | 5.42 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.87 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.42 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#675D28
Deuteranopia (green-blind)
#7F7229
Tritanopia (blue-blind)
#BE3846
Achromatopsia (no color)
#6A6A6A
Design tokens & code
CSS
--color: #ad4d2c; /* rgb */ color: rgb(173, 77, 44); /* oklch */ color: oklch(53.8% 0.134 39.0);
Tailwind
colors: {
custom: {
50: '#cc8167',
500: '#ad4d2c',
950: '#000000',
},
}SCSS
$custom: #ad4d2c; $custom-light: #cc8167; $custom-dark: #000000;
JSON
{
"hex": "#ad4d2c",
"rgb": {
"r": 173,
"g": 77,
"b": 44
},
"hsl": {
"h": 15.349,
"s": 59.447,
"l": 42.549
},
"oklch": {
"l": 0.53787,
"c": 0.13446,
"h": 39
},
"luminance": 0.14374
}Semantic roles & 50–950 ramp
primary
#AD4D2C
secondary
#71AFC4
accent
#BAE345
background
#FDF8F6
surface
#FAEFEB
border
#D3CAC6
text
#150A06
muted
#837C7A