#AD4C2C#AD4C2C

#AD4C2C is a mid, vivid red. Relative luminance 0.142; OKLCH L 53.6% C 0.135 H 38.4°. Best body text is #FFFFFF at 5.46:1 contrast (WCAG AA passes).

Color values

HEX#AD4C2C
RGBrgb(173, 76, 44)
HSLhsl(15, 59%, 43%)
HSVhsv(15, 75%, 68%)
CMYKcmyk(0%, 56.1%, 74.6%, 32.2%)
CIE-LABlab(44.57, 37.67, 37.60)
CIE-LCHlch(44.57, 53.22, 44.95°)
OKLaboklab(53.64% 0.1061 0.0842)
OKLCHoklch(53.64% 0.135 38.4)
XYZxyz(20.2747, 14.2376, 4.0629)
Luminance0.1424 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD4C2C #2C8DAD
analogous
#AD2C4C #AD4C2C #AD8D2C
triadic
#AD4C2C #2CAD4C #4C2CAD
tetradic
#AD4C2C #4CAD2C #2C8DAD #8D2CAD
square
#AD4C2C #4CAD2C #2C8DAD #8D2CAD
split-complementary
#AD4C2C #2CAD8D #2C4CAD
monochromatic
#4B2113 #7C3720 #AD4C2C #D06846 #DC9077

Accessibility & contrast

On white

5.46
#AD4C2C on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.85
#AD4C2C on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4C2C
5.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD4C2C#FFFFFF#000000##FFFFFF
##AD4C2C1.005.463.855.46
#FFFFFF5.461.0021.001.00
#0000003.8521.001.0021.00
##FFFFFF5.461.0021.001.00

Color blindness preview

Protanopia (red-blind)
#675C28
Deuteranopia (green-blind)
#7E7229
Tritanopia (blue-blind)
#BE3745
Achromatopsia (no color)
#696969

Design tokens & code

CSS
--color: #ad4c2c;
/* rgb */ color: rgb(173, 76, 44);
/* oklch */ color: oklch(53.6% 0.135 38.4);
Tailwind
colors: {
  custom: {
    50: '#cc8167',
    500: '#ad4c2c',
    950: '#000000',
  },
}
SCSS
$custom: #ad4c2c;
$custom-light: #cc8167;
$custom-dark: #000000;
JSON
{
  "hex": "#ad4c2c",
  "rgb": {
    "r": 173,
    "g": 76,
    "b": 44
  },
  "hsl": {
    "h": 14.884,
    "s": 59.447,
    "l": 42.549
  },
  "oklch": {
    "l": 0.53638,
    "c": 0.13539,
    "h": 38.4
  },
  "luminance": 0.14235
}

Semantic roles & 50–950 ramp

primary
#AD4C2C
secondary
#71AFC4
accent
#BCE345
background
#FDF8F6
surface
#FAEFEB
border
#D3CAC6
text
#150A06
muted
#837C7A

Preview Lab

Preview with #AD4C2C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD4C2C Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva