#AD2C4C#AD2C4C
#AD2C4C is a mid, vivid red. Relative luminance 0.112; OKLCH L 50.3% C 0.165 H 11.2°. Best body text is #FFFFFF at 6.48:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2C4C |
|---|---|
| RGB | rgb(173, 44, 76) |
| HSL | hsl(345, 59%, 43%) |
| HSV | hsv(345, 75%, 68%) |
| CMYK | cmyk(0%, 74.6%, 56.1%, 32.2%) |
| CIE-LAB | lab(39.93, 53.51, 12.75) |
| CIE-LCH | lch(39.93, 55.01, 13.40°) |
| OKLab | oklab(50.33% 0.162 0.0321) |
| OKLCH | oklch(50.33% 0.165 11.2) |
| XYZ | xyz(19.4406, 11.2101, 7.9762) |
| Luminance | 0.1121 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Raspberry (survey)
#B00149
ΔE00 3.71
Purplish Red
#B0054B
ΔE00 3.75
Light Burgundy
#A8415B
ΔE00 4.41
Rouge
#AB1239
ΔE00 4.63
Rose Red
#BE013C
ΔE00 5.27
Ruby
#CA0147
ΔE00 5.44
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2C4C #2CAD8D
analogous
#AD2C8D #AD2C4C #AD4C2C
triadic
#AD2C4C #4CAD2C #2C4CAD
tetradic
#AD2C4C #8DAD2C #2CAD8D #4C2CAD
square
#AD2C4C #8DAD2C #2CAD8D #4C2CAD
split-complementary
#AD2C4C #2CAD4C #2C8DAD
monochromatic
#4B1321 #7C2037 #AD2C4C #D04668 #DC7790
Accessibility & contrast
On white
6.48
#AD2C4C on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.24
#AD2C4C on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2C4C
6.48:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2C4C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2C4C | 1.00 | 6.48 | 3.24 | 6.48 |
| #FFFFFF | 6.48 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.24 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.48 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4E4D4C
Deuteranopia (green-blind)
#6F6849
Tritanopia (blue-blind)
#BD0439
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #ad2c4c; /* rgb */ color: rgb(173, 44, 76); /* oklch */ color: oklch(50.3% 0.165 11.2);
Tailwind
colors: {
custom: {
50: '#cc707d',
500: '#ad2c4c',
950: '#000000',
},
}SCSS
$custom: #ad2c4c; $custom-light: #cc707d; $custom-dark: #000000;
JSON
{
"hex": "#ad2c4c",
"rgb": {
"r": 173,
"g": 44,
"b": 76
},
"hsl": {
"h": 345.116,
"s": 59.447,
"l": 42.549
},
"oklch": {
"l": 0.50326,
"c": 0.16511,
"h": 11.2
},
"luminance": 0.11207
}Semantic roles & 50–950 ramp
primary
#AD2C4C
secondary
#71C4AF
accent
#E3BC45
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#150809
muted
#837B7B