#AD413F#AD413F

#AD413F is a mid, vivid red. Relative luminance 0.130; OKLCH L 52.4% C 0.142 H 24.4°. Best body text is #FFFFFF at 5.83:1 contrast (WCAG AA passes).

Color values

HEX#AD413F
RGBrgb(173, 65, 63)
HSLhsl(1, 47%, 46%)
HSVhsv(1, 64%, 68%)
CMYKcmyk(0%, 62.4%, 63.6%, 32.2%)
CIE-LABlab(42.80, 44.05, 24.60)
CIE-LCHlch(42.80, 50.45, 29.18°)
OKLaboklab(52.38% 0.1296 0.0587)
OKLCHoklch(52.38% 0.142 24.4)
XYZxyz(20.0230, 13.0264, 6.1616)
Luminance0.1302 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD413F #3FABAD
analogous
#AD3F74 #AD413F #AD783F
triadic
#AD413F #3FAD41 #413FAD
tetradic
#AD413F #74AD3F #3FABAD #783FAD
square
#AD413F #74AD3F #3FABAD #783FAD
split-complementary
#AD413F #3FAD78 #3F74AD
monochromatic
#531F1E #80302F #AD413F #C66563 #D79190

Accessibility & contrast

On white

5.83
#AD413F on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.60
#AD413F on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD413F
5.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD413F#FFFFFF#000000##FFFFFF
##AD413F1.005.833.605.83
#FFFFFF5.831.0021.001.00
#0000003.6021.001.0021.00
##FFFFFF5.831.0021.001.00

Color blindness preview

Protanopia (red-blind)
#5D573E
Deuteranopia (green-blind)
#786E3C
Tritanopia (blue-blind)
#BD2B41
Achromatopsia (no color)
#656565

Design tokens & code

CSS
--color: #ad413f;
/* rgb */ color: rgb(173, 65, 63);
/* oklch */ color: oklch(52.4% 0.142 24.4);
Tailwind
colors: {
  custom: {
    50: '#cc7a74',
    500: '#ad413f',
    950: '#000000',
  },
}
SCSS
$custom: #ad413f;
$custom-light: #cc7a74;
$custom-dark: #000000;
JSON
{
  "hex": "#ad413f",
  "rgb": {
    "r": 173,
    "g": 65,
    "b": 63
  },
  "hsl": {
    "h": 1.091,
    "s": 46.61,
    "l": 46.275
  },
  "oklch": {
    "l": 0.52384,
    "c": 0.14227,
    "h": 24.4
  },
  "luminance": 0.13024
}

Semantic roles & 50–950 ramp

primary
#AD413F
secondary
#86C1C2
accent
#D4D652
background
#FDF7F7
surface
#FAEEED
border
#D3C9C8
text
#150A08
muted
#837C7B

Preview Lab

Preview with #AD413F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD413F Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva