#AD411D#AD411D

#AD411D is a mid, vivid orange. Relative luminance 0.128; OKLCH L 51.9% C 0.149 H 37.8°. Best body text is #FFFFFF at 5.91:1 contrast (WCAG AA passes).

Color values

HEX	#AD411D
RGB	rgb(173, 65, 29)
HSL	hsl(15, 71%, 40%)
HSV	hsv(15, 83%, 68%)
CMYK	cmyk(0%, 62.4%, 83.2%, 32.2%)
CIE-LAB	lab(42.39, 42.43, 43.04)
CIE-LCH	lch(42.39, 60.44, 45.41°)
OKLab	oklab(51.94% 0.118 0.0917)
OKLCH	oklch(51.94% 0.149 37.8)
XYZ	xyz(19.3478, 12.7563, 2.6056)
Luminance	0.1275 (WCAG relative)
Temperature	warm
Family	orange

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD411D #1D89AD

analogous

#AD1D41 #AD411D #AD891D

triadic

#AD411D #1DAD41 #411DAD

tetradic

#AD411D #41AD1D #1D89AD #891DAD

square

#AD411D #41AD1D #1D89AD #891DAD

split-complementary

#AD411D #1DAD89 #1D41AD

monochromatic

#441A0B #792D14 #AD411D #DC582C #E48160

Accessibility & contrast

On white

5.91

#AD411D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.55

#AD411D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD411D

5.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD411D	#FFFFFF	#000000	##FFFFFF
##AD411D	1.00	5.91	3.55	5.91
#FFFFFF	5.91	1.00	21.00	1.00
#000000	3.55	21.00	1.00	21.00
##FFFFFF	5.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#605517

Deuteranopia (green-blind)

#7A6D18

Tritanopia (blue-blind)

#BF253A

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad411d;
/* rgb */ color: rgb(173, 65, 29);
/* oklch */ color: oklch(51.9% 0.149 37.8);

Tailwind

colors: {
  custom: {
    50: '#ce7a5c',
    500: '#ad411d',
    950: '#000000',
  },
}

SCSS

$custom: #ad411d;
$custom-light: #ce7a5c;
$custom-dark: #000000;

JSON

{
  "hex": "#ad411d",
  "rgb": {
    "r": 173,
    "g": 65,
    "b": 29
  },
  "hsl": {
    "h": 15,
    "s": 71.287,
    "l": 39.608
  },
  "oklch": {
    "l": 0.51945,
    "c": 0.14945,
    "h": 37.8
  },
  "luminance": 0.12754
}

Semantic roles & 50–950 ramp

primary

#AD411D

secondary

#5DAEC9

accent

#C1EE3A

background

#FDF7F5

surface

#FBEEE9

border

#D4C9C5

text

#150904

muted

#837B79

Preview Lab

Preview with #AD411D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →