#AD4094#AD4094

#AD4094 is a mid, vivid pink. Relative luminance 0.147; OKLCH L 55.0% C 0.172 H 337.8°. Best body text is #FFFFFF at 5.33:1 contrast (WCAG AA passes).

Color values

HEX#AD4094
RGBrgb(173, 64, 148)
HSLhsl(314, 46%, 46%)
HSVhsv(314, 63%, 68%)
CMYKcmyk(0%, 63%, 14.5%, 32.2%)
CIE-LABlab(45.21, 54.00, -23.97)
CIE-LCHlch(45.21, 59.08, 336.06°)
OKLaboklab(55.01% 0.1589 -0.0648)
OKLCHoklch(55.01% 0.172 337.8)
XYZxyz(24.4127, 14.6912, 29.5612)
Luminance0.1469 (WCAG relative)
Temperatureneutral
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD4094 #40AD59
analogous
#9040AD #AD4094 #AD405E
triadic
#AD4094 #94AD40 #4094AD
tetradic
#AD4094 #AD9040 #40AD59 #405EAD
square
#AD4094 #AD9040 #40AD59 #405EAD
split-complementary
#AD4094 #5EAD40 #40AD90
monochromatic
#541F48 #802F6E #AD4094 #C664AF #D691C6

Accessibility & contrast

On white

5.33
#AD4094 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.94
#AD4094 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4094
5.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD4094#FFFFFF#000000##FFFFFF
##AD40941.005.333.945.33
#FFFFFF5.331.0021.001.00
#0000003.9421.001.0021.00
##FFFFFF5.331.0021.001.00

Color blindness preview

Protanopia (red-blind)
#436097
Deuteranopia (green-blind)
#657191
Tritanopia (blue-blind)
#B64564
Achromatopsia (no color)
#6B6B6B

Design tokens & code

CSS
--color: #ad4094;
/* rgb */ color: rgb(173, 64, 148);
/* oklch */ color: oklch(55.0% 0.172 337.8);
Tailwind
colors: {
  custom: {
    50: '#c87cb3',
    500: '#ad4094',
    950: '#000000',
  },
}
SCSS
$custom: #ad4094;
$custom-light: #c87cb3;
$custom-dark: #000000;
JSON
{
  "hex": "#ad4094",
  "rgb": {
    "r": 173,
    "g": 64,
    "b": 148
  },
  "hsl": {
    "h": 313.761,
    "s": 45.992,
    "l": 46.471
  },
  "oklch": {
    "l": 0.55009,
    "c": 0.17161,
    "h": 337.8
  },
  "luminance": 0.14689
}

Semantic roles & 50–950 ramp

primary
#AD4094
secondary
#87C295
accent
#D67052
background
#FCF7FB
surface
#F9EEF6
border
#D2C9D0
text
#140A11
muted
#827C80

Preview Lab

Preview with #AD4094

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD4094 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva