#AD4094#AD4094

#AD4094 is a mid, vivid pink. Relative luminance 0.147; OKLCH L 55.0% C 0.172 H 337.8°. Best body text is #FFFFFF at 5.33:1 contrast (WCAG AA passes).

Color values

HEX	#AD4094
RGB	rgb(173, 64, 148)
HSL	hsl(314, 46%, 46%)
HSV	hsv(314, 63%, 68%)
CMYK	cmyk(0%, 63%, 14.5%, 32.2%)
CIE-LAB	lab(45.21, 54.00, -23.97)
CIE-LCH	lch(45.21, 59.08, 336.06°)
OKLab	oklab(55.01% 0.1589 -0.0648)
OKLCH	oklch(55.01% 0.172 337.8)
XYZ	xyz(24.4127, 14.6912, 29.5612)
Luminance	0.1469 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD4094 #40AD59

analogous

#9040AD #AD4094 #AD405E

triadic

#AD4094 #94AD40 #4094AD

tetradic

#AD4094 #AD9040 #40AD59 #405EAD

square

#AD4094 #AD9040 #40AD59 #405EAD

split-complementary

#AD4094 #5EAD40 #40AD90

monochromatic

#541F48 #802F6E #AD4094 #C664AF #D691C6

Accessibility & contrast

On white

5.33

#AD4094 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.94

#AD4094 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD4094

5.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD4094	#FFFFFF	#000000	##FFFFFF
##AD4094	1.00	5.33	3.94	5.33
#FFFFFF	5.33	1.00	21.00	1.00
#000000	3.94	21.00	1.00	21.00
##FFFFFF	5.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#436097

Deuteranopia (green-blind)

#657191

Tritanopia (blue-blind)

#B64564

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #ad4094;
/* rgb */ color: rgb(173, 64, 148);
/* oklch */ color: oklch(55.0% 0.172 337.8);

Tailwind

colors: {
  custom: {
    50: '#c87cb3',
    500: '#ad4094',
    950: '#000000',
  },
}

SCSS

$custom: #ad4094;
$custom-light: #c87cb3;
$custom-dark: #000000;

JSON

{
  "hex": "#ad4094",
  "rgb": {
    "r": 173,
    "g": 64,
    "b": 148
  },
  "hsl": {
    "h": 313.761,
    "s": 45.992,
    "l": 46.471
  },
  "oklch": {
    "l": 0.55009,
    "c": 0.17161,
    "h": 337.8
  },
  "luminance": 0.14689
}

Semantic roles & 50–950 ramp

primary

#AD4094

secondary

#87C295

accent

#D67052

background

#FCF7FB

surface

#F9EEF6

border

#D2C9D0

text

#140A11

muted

#827C80

Preview Lab

Preview with #AD4094

Body copy rendered with the generated semantic roles for this colour.

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