#AD3BAD#AD3BAD

#AD3BAD is a mid, vivid purple. Relative luminance 0.150; OKLCH L 55.7% C 0.198 H 327.8°. Best body text is #FFFFFF at 5.24:1 contrast (WCAG AA passes).

Color values

HEX	#AD3BAD
RGB	rgb(173, 59, 173)
HSL	hsl(300, 49%, 45%)
HSV	hsv(300, 66%, 68%)
CMYK	cmyk(0%, 65.9%, 0%, 32.2%)
CIE-LAB	lab(45.68, 60.14, -38.13)
CIE-LCH	lch(45.68, 71.21, 327.62°)
OKLab	oklab(55.74% 0.1676 -0.1054)
OKLCH	oklch(55.74% 0.198 327.8)
XYZ	xyz(26.3400, 15.0311, 41.0410)
Luminance	0.1503 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3BAD #3BAD3B

analogous

#743BAD #AD3BAD #AD3B74

triadic

#AD3BAD #ADAD3B #3BADAD

tetradic

#AD3BAD #AD743B #3BAD3B #3B74AD

square

#AD3BAD #AD743B #3BAD3B #3B74AD

split-complementary

#AD3BAD #74AD3B #3BAD74

monochromatic

#521C52 #7F2B7F #AD3BAD #C85DC8 #D78BD7

Accessibility & contrast

On white

5.24

#AD3BAD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.01

#AD3BAD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3BAD

5.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3BAD	#FFFFFF	#000000	##FFFFFF
##AD3BAD	1.00	5.24	4.01	5.24
#FFFFFF	5.24	1.00	21.00	1.00
#000000	4.01	21.00	1.00	21.00
##FFFFFF	5.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2B63B0

Deuteranopia (green-blind)

#5771AA

Tritanopia (blue-blind)

#B24B6F

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #ad3bad;
/* rgb */ color: rgb(173, 59, 173);
/* oklch */ color: oklch(55.7% 0.198 327.8);

Tailwind

colors: {
  custom: {
    50: '#c97ac6',
    500: '#ad3bad',
    950: '#000000',
  },
}

SCSS

$custom: #ad3bad;
$custom-light: #c97ac6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3bad",
  "rgb": {
    "r": 173,
    "g": 59,
    "b": 173
  },
  "hsl": {
    "h": 300,
    "s": 49.138,
    "l": 45.49
  },
  "oklch": {
    "l": 0.55744,
    "c": 0.19801,
    "h": 327.8
  },
  "luminance": 0.15029
}

Semantic roles & 50–950 ramp

primary

#AD3BAD

secondary

#82C282

accent

#D94F4F

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#140A13

muted

#827C82

Preview Lab

Preview with #AD3BAD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →