#AD393F#AD393F
#AD393F is a mid, vivid red. Relative luminance 0.122; OKLCH L 51.4% C 0.151 H 21.3°. Best body text is #FFFFFF at 6.12:1 contrast (WCAG AA passes).
Color values
| HEX | #AD393F |
|---|---|
| RGB | rgb(173, 57, 63) |
| HSL | hsl(357, 50%, 45%) |
| HSV | hsv(357, 67%, 68%) |
| CMYK | cmyk(0%, 67.1%, 63.6%, 32.2%) |
| CIE-LAB | lab(41.49, 47.58, 22.93) |
| CIE-LCH | lch(41.49, 52.82, 25.73°) |
| OKLab | oklab(51.4% 0.1408 0.055) |
| OKLCH | oklch(51.4% 0.151 21.3) |
| XYZ | xyz(19.5959, 12.1721, 6.0192) |
| Luminance | 0.1217 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 3.90
Cardinal
#C41E3A
ΔE00 4.55
Dusty Red
#B9484E
ΔE00 4.65
Brown
#A52A2A
ΔE00 5.07
Lipstick Red
#C0022F
ΔE00 5.35
Rose Red
#BE013C
ΔE00 5.77
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD393F #39ADA7
analogous
#AD3979 #AD393F #AD6D39
triadic
#AD393F #3FAD39 #393FAD
tetradic
#AD393F #79AD39 #39ADA7 #6D39AD
square
#AD393F #79AD39 #39ADA7 #6D39AD
split-complementary
#AD393F #39AD6D #3979AD
monochromatic
#511B1D #7F2A2E #AD393F #C95A60 #D8888D
Accessibility & contrast
On white
6.12
#AD393F on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.43
#AD393F on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD393F
6.12:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD393F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD393F | 1.00 | 6.12 | 3.43 | 6.12 |
| #FFFFFF | 6.12 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.43 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.12 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#58523E
Deuteranopia (green-blind)
#756B3C
Tritanopia (blue-blind)
#BE1E3C
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #ad393f; /* rgb */ color: rgb(173, 57, 63); /* oklch */ color: oklch(51.4% 0.151 21.3);
Tailwind
colors: {
custom: {
50: '#cc7674',
500: '#ad393f',
950: '#000000',
},
}SCSS
$custom: #ad393f; $custom-light: #cc7674; $custom-dark: #000000;
JSON
{
"hex": "#ad393f",
"rgb": {
"r": 173,
"g": 57,
"b": 63
},
"hsl": {
"h": 356.897,
"s": 50.435,
"l": 45.098
},
"oklch": {
"l": 0.51398,
"c": 0.15111,
"h": 21.3
},
"luminance": 0.12169
}Semantic roles & 50–950 ramp
primary
#AD393F
secondary
#80C2BF
accent
#DAD34E
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150908
muted
#837B7B