#AD384F#AD384F

#AD384F is a mid, vivid red. Relative luminance 0.123; OKLCH L 51.6% C 0.152 H 12.7°. Best body text is #FFFFFF at 6.08:1 contrast (WCAG AA passes).

Color values

HEX#AD384F
RGBrgb(173, 56, 79)
HSLhsl(348, 51%, 45%)
HSVhsv(348, 68%, 68%)
CMYKcmyk(0%, 67.6%, 54.3%, 32.2%)
CIE-LABlab(41.66, 49.17, 13.24)
CIE-LCHlch(41.66, 50.92, 15.07°)
OKLaboklab(51.63% 0.1485 0.0333)
OKLCHoklch(51.63% 0.152 12.7)
XYZxyz(20.0608, 12.2798, 8.7095)
Luminance0.1228 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD384F #38AD96
analogous
#AD388A #AD384F #AD5B38
triadic
#AD384F #4FAD38 #384FAD
tetradic
#AD384F #8AAD38 #38AD96 #5B38AD
square
#AD384F #8AAD38 #38AD96 #5B38AD
split-complementary
#AD384F #38AD5B #388AAD
monochromatic
#511A25 #7F293A #AD384F #C9596F #D88797

Accessibility & contrast

On white

6.08
#AD384F on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.46
#AD384F on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD384F
6.08:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD384F#FFFFFF#000000##FFFFFF
##AD384F1.006.083.466.08
#FFFFFF6.081.0021.001.00
#0000003.4621.001.0021.00
##FFFFFF6.081.0021.001.00

Color blindness preview

Protanopia (red-blind)
#54534F
Deuteranopia (green-blind)
#726B4C
Tritanopia (blue-blind)
#BD2141
Achromatopsia (no color)
#626262

Design tokens & code

CSS
--color: #ad384f;
/* rgb */ color: rgb(173, 56, 79);
/* oklch */ color: oklch(51.6% 0.152 12.7);
Tailwind
colors: {
  custom: {
    50: '#cb7680',
    500: '#ad384f',
    950: '#000000',
  },
}
SCSS
$custom: #ad384f;
$custom-light: #cb7680;
$custom-dark: #000000;
JSON
{
  "hex": "#ad384f",
  "rgb": {
    "r": 173,
    "g": 56,
    "b": 79
  },
  "hsl": {
    "h": 348.205,
    "s": 51.092,
    "l": 44.902
  },
  "oklch": {
    "l": 0.51629,
    "c": 0.15222,
    "h": 12.7
  },
  "luminance": 0.12277
}

Semantic roles & 50–950 ramp

primary
#AD384F
secondary
#7FC2B5
accent
#DBBF4D
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#14090A
muted
#837B7C

Preview Lab

Preview with #AD384F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD384F Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva