#AD378F#AD378F

#AD378F is a mid, vivid pink. Relative luminance 0.136; OKLCH L 53.8% C 0.180 H 339.6°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#AD378F
RGB	rgb(173, 55, 143)
HSL	hsl(315, 52%, 45%)
HSV	hsv(315, 68%, 68%)
CMYK	cmyk(0%, 68.2%, 17.3%, 32.2%)
CIE-LAB	lab(43.66, 56.94, -23.36)
CIE-LCH	lch(43.66, 61.54, 337.69°)
OKLab	oklab(53.8% 0.1691 -0.063)
OKLCH	oklch(53.8% 0.18 339.6)
XYZ	xyz(23.5582, 13.6020, 27.3660)
Luminance	0.1360 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD378F #37AD55

analogous

#9037AD #AD378F #AD3754

triadic

#AD378F #8FAD37 #378FAD

tetradic

#AD378F #AD9037 #37AD55 #3754AD

square

#AD378F #AD9037 #37AD55 #3754AD

split-complementary

#AD378F #54AD37 #37AD90

monochromatic

#501942 #7F2869 #AD378F #CA57AD #D886C4

Accessibility & contrast

On white

5.65

#AD378F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#AD378F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD378F

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD378F	#FFFFFF	#000000	##FFFFFF
##AD378F	1.00	5.65	3.72	5.65
#FFFFFF	5.65	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E5B92

Deuteranopia (green-blind)

#636E8C

Tritanopia (blue-blind)

#B73B5E

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ad378f;
/* rgb */ color: rgb(173, 55, 143);
/* oklch */ color: oklch(53.8% 0.180 339.6);

Tailwind

colors: {
  custom: {
    50: '#c977b0',
    500: '#ad378f',
    950: '#000000',
  },
}

SCSS

$custom: #ad378f;
$custom-light: #c977b0;
$custom-dark: #000000;

JSON

{
  "hex": "#ad378f",
  "rgb": {
    "r": 173,
    "g": 55,
    "b": 143
  },
  "hsl": {
    "h": 315.254,
    "s": 51.754,
    "l": 44.706
  },
  "oklch": {
    "l": 0.53804,
    "c": 0.18043,
    "h": 339.6
  },
  "luminance": 0.136
}

Semantic roles & 50–950 ramp

primary

#AD378F

secondary

#7DC28F

accent

#DB714D

background

#FCF7FA

surface

#F9EEF4

border

#D2C9CE

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD378F

Body copy rendered with the generated semantic roles for this colour.

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