#AD3767#AD3767

#AD3767 is a mid, vivid pink. Relative luminance 0.126; OKLCH L 52.2% C 0.159 H 359.2°. Best body text is #FFFFFF at 5.97:1 contrast (WCAG AA passes).

Color values

HEX	#AD3767
RGB	rgb(173, 55, 103)
HSL	hsl(336, 52%, 45%)
HSV	hsv(336, 68%, 68%)
CMYK	cmyk(0%, 68.2%, 40.5%, 32.2%)
CIE-LAB	lab(42.15, 51.85, -1.05)
CIE-LCH	lch(42.15, 51.86, 358.84°)
OKLab	oklab(52.21% 0.1588 -0.0021)
OKLCH	oklch(52.21% 0.159 359.2)
XYZ	xyz(21.0494, 12.5984, 14.1526)
Luminance	0.1260 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3767 #37AD7D

analogous

#AD37A2 #AD3767 #AD4237

triadic

#AD3767 #67AD37 #3767AD

tetradic

#AD3767 #A2AD37 #37AD7D #4237AD

square

#AD3767 #A2AD37 #37AD7D #4237AD

split-complementary

#AD3767 #37AD42 #37A2AD

monochromatic

#501930 #7F284B #AD3767 #CA5786 #D886A8

Accessibility & contrast

On white

5.97

#AD3767 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.52

#AD3767 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3767

5.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3767	#FFFFFF	#000000	##FFFFFF
##AD3767	1.00	5.97	3.52	5.97
#FFFFFF	5.97	1.00	21.00	1.00
#000000	3.52	21.00	1.00	21.00
##FFFFFF	5.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E5568

Deuteranopia (green-blind)

#6E6C64

Tritanopia (blue-blind)

#BB2A4B

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #ad3767;
/* rgb */ color: rgb(173, 55, 103);
/* oklch */ color: oklch(52.2% 0.159 359.2);

Tailwind

colors: {
  custom: {
    50: '#ca7692',
    500: '#ad3767',
    950: '#000000',
  },
}

SCSS

$custom: #ad3767;
$custom-light: #ca7692;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3767",
  "rgb": {
    "r": 173,
    "g": 55,
    "b": 103
  },
  "hsl": {
    "h": 335.593,
    "s": 51.754,
    "l": 44.706
  },
  "oklch": {
    "l": 0.52206,
    "c": 0.15879,
    "h": 359.2
  },
  "luminance": 0.12596
}

Semantic roles & 50–950 ramp

primary

#AD3767

secondary

#7DC2A6

accent

#DBA14D

background

#FDF7F8

surface

#FAEDF0

border

#D3C8CB

text

#14090D

muted

#837B7D

Preview Lab

Preview with #AD3767

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →