#AD3764#AD3764
#AD3764 is a mid, vivid pink. Relative luminance 0.125; OKLCH L 52.1% C 0.158 H 0.9°. Best body text is #FFFFFF at 5.99:1 contrast (WCAG AA passes).
Color values
| HEX | #AD3764 |
|---|---|
| RGB | rgb(173, 55, 100) |
| HSL | hsl(337, 52%, 45%) |
| HSV | hsv(337, 68%, 68%) |
| CMYK | cmyk(0%, 68.2%, 42.2%, 32.2%) |
| CIE-LAB | lab(42.06, 51.54, 0.69) |
| CIE-LCH | lch(42.06, 51.54, 0.76°) |
| OKLab | oklab(52.11% 0.1578 0.0024) |
| OKLCH | oklch(52.11% 0.158 0.9) |
| XYZ | xyz(20.9015, 12.5393, 13.3738) |
| Luminance | 0.1254 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Light Burgundy
#A8415B
ΔE00 4.10
Deep Pink
#CB0162
ΔE00 5.63
Violet Red
#A50055
ΔE00 6.46
Purplish Red
#B0054B
ΔE00 6.59
Dark Rose
#B5485D
ΔE00 6.86
Light Maroon
#A24857
ΔE00 6.87
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD3764 #37AD80
analogous
#AD379F #AD3764 #AD4537
triadic
#AD3764 #64AD37 #3764AD
tetradic
#AD3764 #9FAD37 #37AD80 #4537AD
square
#AD3764 #9FAD37 #37AD80 #4537AD
split-complementary
#AD3764 #37AD45 #379FAD
monochromatic
#50192E #7F2849 #AD3764 #CA5783 #D886A5
Accessibility & contrast
On white
5.99
#AD3764 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.51
#AD3764 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD3764
5.99:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD3764 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD3764 | 1.00 | 5.99 | 3.51 | 5.99 |
| #FFFFFF | 5.99 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.51 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.99 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4F5565
Deuteranopia (green-blind)
#6E6C61
Tritanopia (blue-blind)
#BB2849
Achromatopsia (no color)
#636363
Design tokens & code
CSS
--color: #ad3764; /* rgb */ color: rgb(173, 55, 100); /* oklch */ color: oklch(52.1% 0.158 0.9);
Tailwind
colors: {
custom: {
50: '#ca7690',
500: '#ad3764',
950: '#000000',
},
}SCSS
$custom: #ad3764; $custom-light: #ca7690; $custom-dark: #000000;
JSON
{
"hex": "#ad3764",
"rgb": {
"r": 173,
"g": 55,
"b": 100
},
"hsl": {
"h": 337.119,
"s": 51.754,
"l": 44.706
},
"oklch": {
"l": 0.52109,
"c": 0.15777,
"h": 0.9
},
"luminance": 0.12537
}Semantic roles & 50–950 ramp
primary
#AD3764
secondary
#7DC2A8
accent
#DBA54D
background
#FDF7F8
surface
#FAEDF0
border
#D3C8CB
text
#14090C
muted
#837B7D