#AD374F#AD374F

#AD374F is a mid, vivid red. Relative luminance 0.122; OKLCH L 51.5% C 0.153 H 12.4°. Best body text is #FFFFFF at 6.11:1 contrast (WCAG AA passes).

Color values

HEX#AD374F
RGBrgb(173, 55, 79)
HSLhsl(348, 52%, 45%)
HSVhsv(348, 68%, 68%)
CMYKcmyk(0%, 68.2%, 54.3%, 32.2%)
CIE-LABlab(41.51, 49.58, 13.03)
CIE-LCHlch(41.51, 51.27, 14.72°)
OKLaboklab(51.52% 0.1498 0.0329)
OKLCHoklch(51.52% 0.153 12.4)
XYZxyz(20.0128, 12.1838, 8.6935)
Luminance0.1218 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD374F #37AD95
analogous
#AD378A #AD374F #AD5A37
triadic
#AD374F #4FAD37 #374FAD
tetradic
#AD374F #8AAD37 #37AD95 #5A37AD
square
#AD374F #8AAD37 #37AD95 #5A37AD
split-complementary
#AD374F #37AD5A #378AAD
monochromatic
#501925 #7F283A #AD374F #CA576F #D88697

Accessibility & contrast

On white

6.11
#AD374F on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.44
#AD374F on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD374F
6.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD374F#FFFFFF#000000##FFFFFF
##AD374F1.006.113.446.11
#FFFFFF6.111.0021.001.00
#0000003.4421.001.0021.00
##FFFFFF6.111.0021.001.00

Color blindness preview

Protanopia (red-blind)
#54534F
Deuteranopia (green-blind)
#726B4C
Tritanopia (blue-blind)
#BD2041
Achromatopsia (no color)
#626262

Design tokens & code

CSS
--color: #ad374f;
/* rgb */ color: rgb(173, 55, 79);
/* oklch */ color: oklch(51.5% 0.153 12.4);
Tailwind
colors: {
  custom: {
    50: '#cb7580',
    500: '#ad374f',
    950: '#000000',
  },
}
SCSS
$custom: #ad374f;
$custom-light: #cb7580;
$custom-dark: #000000;
JSON
{
  "hex": "#ad374f",
  "rgb": {
    "r": 173,
    "g": 55,
    "b": 79
  },
  "hsl": {
    "h": 347.797,
    "s": 51.754,
    "l": 44.706
  },
  "oklch": {
    "l": 0.51517,
    "c": 0.15339,
    "h": 12.4
  },
  "luminance": 0.12181
}

Semantic roles & 50–950 ramp

primary
#AD374F
secondary
#7DC2B4
accent
#DBBE4D
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#14090A
muted
#837B7C

Preview Lab

Preview with #AD374F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD374F Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva